Local Marketing

Apply These 20 Local Marketing Strategies To Improve Your Small Business Revenue

An enormous 85% of business owners depend on word-of-mouth referrals, showing just how crucial it is to reach customers in your local area. Local marketing strategies are slightly different to the techniques and methods you’ll use for general marketing, as you’re working hard to find, reach, engage and appeal to local customers specifically. Local Marketing Strategies Here are […]

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67% of Smartphone Users Prefer Google Maps, Will They Find Your Business There?

A new survey has revealed Google Maps is the clear leader when it comes to navigation apps. In fact, more than two thirds or 67% percent of respondents say they use it more frequently then other options. The report says Google Maps is 6 times more popular than the next most used navigation app, Waze.

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Local SEO for Lead Generation [Audio]

Marketing Podcast with Justin SturgesPodcast Transcript SEO tools and strategies are constantly changing. All the while, it’s never been more important that you get found online when people go out there searching – particularly if you’re a local business. Your website is the foundation for how you get ranked and found locally. It’s important to

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94% of Diners Will Choose a Restaurant Based on Online Reviews

What goes into the decision-making process when a diner is looking for a restaurant? According to the new TripAdvisor “Influences on Diner Decision-Making” survey, 94% of US diners are influenced by online reviews. The numbers are also quite high in other countries, with French, Spanish, and Italian diners coming in at 90, 91 and 93%

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Thumbtack’s New Instant Results Feature Matches Customers with Service Pros Fast

Customers looking for local services can now use Thumbtack’s Instant Results feature to get real-time booking and pricing. The new feature comes as Thumbtack is rebranding itself to address the growing gig economy with a more intuitive and responsive platform. The company says it wants workers and the customers looking for them to communicate seamlessly

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Yext Introduces New Voice Commands to Update Your Local Business Profile

The Yext (NYSE: YEXT) Spring ’18 product release has added 15 new Knowledge Assistant skills and improvements across the Yext Knowledge Engine. With these additions, you will have more control of your brand and digital presence by just using your voice to make changes and look up your data. Yext Knowledge Assistant Update The new

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How to Help Your Local Business Get Found Online

Marketing Podcast with Mike BlumenthalPodcast Transcript People say a lot of things about SEO – it’s dead, it’s all tricks, it’s too hard. Here’s the thing – SEO, including and maybe especially local SEO, is certainly not dead – it’s more alive, necessary and vibrant than ever. It has shifted to become more of an integrated,

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