Apartment absorption (the rate at which new units are rented out) is now at the highest level in three years according to the U.S. Census. With that, more opportunities are getting into the hands of apartment professionals. While the demand is extremely high, one must be able to cope it up with solid rental marketing […]
Make no mistake about it – your law firm is in one of the most competitive online marketing niches. Nationwide, law firms spend tens of millions of dollars on digital marketing each year (and the onslaught of spending doesn’t show any signs of drying up). But this doesn’t mean your law firm should shy away.
When it comes to getting your small business in front of the eyes of your customers and potential leads, there’s nothing better or more effective than good old-fashioned SEO. Think about the last time you used Google or your preferred search engine. When you searched for something, whether it was for a product or information,
Getting Started with SEO: A Guide for Small Businesses Read More »
If you have a great business idea and product, having a successful strategy to bring in local customers is key. Local branding gives you an opportunity to form a bond with a local audience and drive sales to new heights. To successfully brand yourself, it’s important to not only understand the market you are in
4 Rules to Create a Strong Local Branding Strategy Read More »
Local search plays an incredibly important part in how customers discover local businesses. An incredibly 82 percent of smartphone shoppers conduct “near me” searches, and 18 percent of local searches lead to a sale the very same day. If you want new customers to find you, doing well in local search results and Google Maps
Over the last several years, we’ve seen the typical search engine results page (SERP) change a great deal. It was once primarily a list of blue links. To that, we’ve seen direct answers added — sometimes replacing a list of links entirely. We’ve seen video answers added, we’ve seen the advent of the local pack,
What will the SERP of tomorrow look like? Four changes to prepare for today Read More »
Have you ever tried to search for some data online when you were multitasking and couldn’t type the text? It would be quite challenging without the opportunity to conduct voice search. According to PWC report, 71% of respondents would rather use their voice assistant to search for something than physically typing their queries. And what’s
Voice search optimization guide: Six steps for 2019 Read More »
Local SEO remains an important yet highly underused part of digital marketing. According to Google, 50% of people who conduct a local search on their smartphone will visit a store within a day. Similarly, research by ComScore suggests that 56% of ‘on-the-go’ searches have local intent, while 78% of location-related mobile searches will result in
Three trends set to impact local SEO in 2019 & beyond – Econsultancy Read More »
Local SEO has never been more important for marketing because of Google’s continued algorithm updates aimed at helping small businesses attract more customers. A local SEO strategy should be a proper mix of factors like: Google My Business profile Consistent NAP across Internet (name, address, and phone) Local citations Social media Local link building Google
What is local SEO? It is nothing but a very effective way to promote local business within a particular location. Whether you are trying to encourage your café or gym, this mechanism of SEO can prove to be practical and useful. It would help you to promote your services and products to the local customers,
