September 6, 2017 Another day, another AdWords update to juggle. Quite frankly, it’s all part of the routine as a digital marketer. While some updates initiate major strategic alterations such as expanded text ads or the seemingly forever ago removal of the right-hand rail, the vast majority are minor structural changes. With this in mind, AdWords […]
AdWords Ad Rotation Settings & Ad Copy Suggestion Updates Read More »
Google announced Monday a new initiative geared towards improving the relationship between humans and artificial intelligence (AI). The project, called People + AI Research (PAIR), will see Google researchers analyze the way humans interact with AI and the pieces of software it powers. The team, to be led by Google Brain researchers and data visualization
Google Unveils PAIR Initiative to Improve Relationship Between Humans and AI Read More »
Apple’s recent WWDC (Worldwide Developers Conference) saw the unheralded release of Core ML, which will reportedly make it easier for developers to come up with machine learning tools across the Apple ecosystem. The way this works is that developers need to convert their creations into an API that is compatible with the Core ML. They
Apple Shares Source Code For Machine Learning Framework at WWDC 2017 Read More »
Artificial Intelligence (AI), neuro-linguistic programming (NLP) and Machine Learning (ML) all sound like visions of the future. Or at least something reserved for the elite programmers and smartest engineers at companies like Google, Amazon and SpaceX. The reality is that chatbots are bringing these innovations to everyone. While these technologies are still young, they have
How E-commerce Brands Can Drive Sales with FB Messenger Chatbots Read More »
