When I joined MailChimp’s Culture team last year, one of my first projects was developing and launching a mentorship program for our 800-plus employees. Our Culture team exists to make sure all MailChimp peeps have what they need to be their best selves at work and grow in their roles. This includes initiatives like […]
Encouraging Inclusion and Creativity with Mentorships Read More »
It was a simple proposition: just move some people to a new office to accommodate a growing staff. Except that it was more than just a few people. And they were leaving a creatively adorned office, so the new space had a lot to live up to. And those people had become very intertwined
What We Learned Opening a Second Office in Our Hometown Read More »
No matter what type of business you have or where in the world you’re located, chances are that you’ve heard a lot lately about the EU’s new data privacy law, the GDPR. As General Counsel at MailChimp, a lot of my time over the last year has been spent preparing our business for this new
New GDPR Tools From MailChimp Read More »
“What’s your favorite thing about working at MailChimp?”I’m coming up on 8 years here, and it’s still a tough question to answer. I’ve given lengthy monologues about my great co-workers. I’ve gone on and on about our commitment to experimentation and the ways we embrace and learn from failure. I’ve even rambled about all
How MailChimp Does Recruiting Read More »
Photos: Dian Lofton / TED, Elizabeth Zeeuw / TED Like most things around MailChimp HQ, we try to take a slightly less prescribed, slightly more off-kilter (and fun!) approach to sponsorships. We love partnering with organizations that feel authentic and thoughtful, as well as groups that encourage a creative community. Our sponsorships excite us the
Thinkers, Artists, and Inventors Unite: Why We Sponsor TED Read More »
No matter what type of business you have, A/B testing can be a great way to generate more engagement and revenue from your email. The idea behind A/B testing is simple: send 2 different versions of an email campaign and find out how modest changes—like subject line, from name, content, or sending time—can have a
How Long Should You Run Your A/B Test? Read More »
Each of our customers has a unique story, which we love highlighting in our What’s in Store series. Every week we showcase another e-commerce brand, including the tips and tricks they use to navigate the ups and downs of running a business. Our hope is that you can use that information to improve your own
7 Marketing Resolutions You Can Keep Read More »
In each of the past couple years, you’ve helped us break our own delivery records on Black Friday and Cyber Monday. And we’re pleased to announce that 2017 was no different: Between Nov. 20 and the new year, MailChimp customers sent more than 41 billion emails. Of those emails, a whopping 1.9 billion were sent
How You Sent Your Holidays Read More »
Maybe you’ve been here: You’re building a new email but don’t have a clue what the subject line should be when you start. You want to jump ahead to the design step, so you drop some random text into the subject line field of the campaign builder. And while you plan on going back to
Introducing a New and Improved Campaign Builder Read More »
Every year, we onboard about 200 people, which is no easy feat. That’s why I helped create what is now MailChimp’s onboarding program. As a result, gone are the days when a new hire would be dropped off at their desk and left to their own accord. When the program started, I was the only
How MailChimp’s Onboarding Has Evolved Read More »
