MailChimp News

Introducing Campaign Creation in MailChimp’s Mobile App

When Ivan Rivera expanded his e-commerce business to include a brick-and-mortar location, he found himself spending more and more of his limited time helping customers in the store. His morning subway ride had become the only spare moment in his day he could spend on marketing emails. Like many small-business owners, Ivan needs a marketing […]

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Uncovering the Secret Powers of MailChimp Employees Through Apprenticeships

One thing I love about working at MailChimp is that so many of my colleagues have secret powers. These often fall on the “life” side of the work/life balance. It’s not uncommon to find out that your coworkers are in a touring band, for instance, or knit clothing for their kids, or once remodeled their

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We Merged Automations with Campaigns. Here’s Why.

Every week, 10,000 businesses create their first marketing automation in MailChimp. From recapturing sales with an abandoned cart series to finding a new audience with Facebook and Instagram ads, our automation features help mind your marketing, so you can get back to minding your store. It’s like another employee for your growing company, except marketing

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How MailChimp Employees Volunteer Their Time

MailChimp has always been proud to call Atlanta home, and since 2013 we’ve been dedicated to helping it be better, weirder, and more human by investing in people and organizations that add value to the city. Last year, we took our community involvement one step further by giving all full-time employees 16 volunteer hours to

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How this Children’s Clothing Company Translated Their Online Store into a Brick-and-Mortar Shop

Ivan Rivera is doing what he loves and doesn’t care what other people have to say about it. And it’s that no-nonsense spirit that drives the children’s clothing company he started with his fiancée, Khristy Hill, after their son was born in 2014. “I’ve always been influenced by streetwear and hip hop, and I didn’t

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Creating an Inner Circle of Customers and High Open Rates with Secretly Society

A splash of orange, a dash of turquoise. Each month the vinyl colors change, but the concept stays the same: Customers receive one vinyl record at a reasonable price in the mail. The record club isn’t Secretly Store’s main business. In fact, it was an idea that floated around for a while before the Midwestern

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Instagram Ads by MailChimp

We’re always looking for new ways to make powerful marketing tools more accessible to our customers. A few months ago, we announced Facebook Ad Campaigns. Today we’re proud to introduce another channel: Instagram Ad Campaigns, an easy way for e-commerce businesses to build their brand and sell more stuff. You can create, manage, and track your email marketing,

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Introducing MailChimp for PrestaShop

Cue the confetti cannons: We’re excited to announce that you can now connect your PrestaShop store to MailChimp! We’ve been working hard in recent years to improve our offerings for e-commerce customers. In addition to making our automations free for everyone (abandoned cart and order notifications included!), we’ve rolled out a ton of features designed

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