Product descriptions, product photos, blog posts: All are automatically copyrighted in the U.S. Using them without permission is illegal and subject to large penalties. Copyright infringement is a serious issue that could cost a business as much as $150,000 per instance. If your business receives an infringement notice, take it seriously. Aim to settle if, […]
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To offset empty space, mall operators are offering short-term shared space arrangements to digital merchants. “BrandBox” from Macerich, a nationwide mall owner, is an example. Looking to rejuvenate their stores and slow the wave of closings, many retailers and mall operators have embraced experiential retailing — shifting from selling products to providing an “experience” that
Is Experiential Retail Working? | Practical Ecommerce Read More »
An ecommerce merchant needs to be creative, whether it’s finding opportunities, designing a website, or growing a brand. Fortunately, there are a variety of podcasts to spark and harness your creative fire. Here is a list of free podcasts to boost your creativity. There are shows on entrepreneurialism, design, motivation, and strategies for work. Guests
13 Podcasts to Spark Your Creativity Read More »
Here is a list of product releases and updates for mid-April from companies that offer services to online merchants. There are updates on social commerce, mobile ad networks, online marketplaces, content management systems, and voice-based shopping. Got an ecommerce product release? Email releases@practicalecommerce.com. Ecommerce Product Releases BigCommerce brings customized shopping experiences to the Drupal community.
Ecommerce Product Releases: April 17, 2019 Read More »
A successful campaign on Kickstarter, the crowdfunding platform, can help validate a business and a product. Cathryn Lavery, the founder of BestSelf, a producer of productivity journals and tools, used Kickstarter in 2015 to launch the company. This is episode 14 in my series on building an ecommerce business from the ground up. The previous
Building an Ecommerce Business, Part 14: Using Kickstarter Read More »
In “Ecommerce Briefs,” I address news and developments that impact online merchants. In this installment, I’ll report on Amazon’s expansion into shipping and logistics; the success of the returns partnership between Amazon and Kohl’s; and where teenagers like to shop. Amazon Shipping According to TJI Research, Amazon is expanding its shipping and logistics services. With
Ecommerce Briefs: Amazon Shipping, Kohl’s Collaboration, Teen Shopping Read More »
WordPress lets you create and manage multiple websites from a single installation by using the multisite feature. Within your WordPress network, each site can have its own plugins, themes, and even end users. Once enabled, multisite for WordPress has many compatible plugins to harness the power of the network. Here is a list of helpful
18 Helpful Plugins for WordPress Multisite Networks Read More »
Here is a list of product releases and updates for late March from companies that offer services to online merchants. There are updates on social commerce, furniture shipping, chargeback management, Amazon summits, and Facebook ad transparency. Got an ecommerce product release? Email releases@practicalecommerce.com. Ecommerce Product Releases Instagram launches Checkout for shopping. Checkout on Instagram will
Ecommerce Product Releases: April 3, 2019 Read More »
Our mission since 2005 is to publish independent articles, podcasts, and seminars that help ecommerce merchants. What follows are the most popular articles that we published in March 2019, recognizing that posts published earlier in the month are more likely to make the list than later ones. 13 Instagram Accounts for UX, UI Design Instagram
March 2019 Top 10: Our Most Popular Posts Read More »
Pinterest hopes to raise $100 million in its IPO. The company intends to diversify revenue beyond advertising to include an ecommerce component, to help retailers sell products. In a year that looks promising for tech IPOs, Pinterest has filed to go public on the New York Stock Exchange using the ticker “PINS.” The company hopes
Pinterest Files for an IPO; Focuses on Shopping Read More »
