For five years, Salesforce (CRM) has relied on the combination of co-founder and CEO Marc Benioff, and Chief Operating Officer Keith Block, who was recently promoted to co-CEO. They’ve built the business into a $10 billion enterprise, and it appears they’re well on their way to $13 billion in fiscal 2019 revenue — as Benioff had predicted — […]
Salesforce Revenue Proves That 2 Heads Are Better Than 1 Read More »
“The third cornerstone of digital transformation is the analytics and the visualization and the business intelligence to see everything in your company,” says Salesforce co-CEO Marc Benioff. “There’s no more amazing company in that category then Tableau whose mission is to make sure that the world can see and understand data. This is just going
Tableau With Salesforce Supercharges Our Organizations, Says Salesforce CEO Read More »
“If you haven’t been on Trailhead.com this is an amazing place to go,” says Salesforce CEO Marc Benioff. “You can learn all the technical skills to be successful in this Salesforce ecosystem. Our customers are just on there at an incredibly high rate. We have more than 1.4 million users on Trailhead now and 25
Salesforce Now Has 1.4 Million Learners On Trailhead Read More »
“I feel so strongly that we are at a point in our industry where enough is enough,” says Salesforce CEO Marc Benioff. “We need to get the values straight with these tech companies. There are some things going on in regards to the manipulation of their consumers, the misuse of the data, and serious issues
Enough is Enough – Tech Companies Values Need To Change, Says Marc Benioff Read More »
“Every company is going through a massive digital customer transformation,” says Salesforce CEO Marc Benioff. “When you see this transformation happening it’s just incredible to watch. I mean this is as big as Y2K was for the tech industry. Every company is going through it. Every one of these major transformations is exactly that, it
Every Digital Transformation Begins and Ends With the Customer, Says Salesforce CEO Read More »
Salesforce co-CEO Marc Benioff says that every company is becoming a B2B2C company. “Every B2B company and B2C company is becoming a B2B2C company,” says Benioff. “What company does not have to directly connect with the consumer? You could be a traditional industrial company who’s selling to B2B resellers and you have to be ready
Every B2B and B2C Company Is Becoming a B2B2C Company Read More »
Salesforce is booming and the reason is that virtually every company in the world is going through a huge digital transformation, according to Salesforce co-CEO Marc Benioff. “The reason why is every company that we’re dealing with is going through a huge digital transformation and every digital transformation begins and ends with the customer,” says
Who’s Not Going Through a Customer Transformation? Read More »
Salesforce Co-founder & CEO Marc Benioff announced at the Dreamforce conference a new partnership with Marriott that is going to bring the power of artificial intelligence into the hotel room via a phone app. This new Marriott app will connect directly with a Salesforce Einstein powered customer database that knows the customer’s preferences and will
Marriott Using Salesforce Einstein to Reinvent the Hotel Experience Read More »
Brand storytelling is your secret marketing weapon. In today’s information overloaded world, stories pull your audience out of their status quo, according to story expert Robert McKee. Your brand story must create sufficient intrigue that it yanks your reader out of his routine. Once you do that the human brain takes over since it craves
Brand Storytelling: 30 Ideas That Will Make Your Business Memorable Read More »
