Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! If you were on a desert island and still had to build a pipeline for your company, what would you need? DiscoverOrg chief growth officer Katie Bullard maintains that the one crucial thing any stranded marketer must have is data. “What’s the […]
Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Eric Tung is a social media manager, strategist, consultant, advocate, speaker, and blogger. As a social media manager at BMC Software, he’s responsible for event strategy, growing social media communities across multiple lines of business, and leading internal employee social
Chart of the day: Marketers are most concerned with improving email engagement New research has found that improving email engagement, followed by increasing sales revenue as well as increasing the number of subscribers are the top priorities businesses have for email. Top priorities have moved from wanting the most subscribers possible to increasing engagement to
Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! “One-woman revolution” Ja-Naé Duane stormed into the limelight at age 13 as an opera singer and an award-winning public speaker. She spearheads numerous ventures as the co-founder of the Massachusetts Artist Leaders Coalition and founder of The Revolution Institute, a
Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Adam Lavine is the CEO of FunMobility, a mobile-first agency that delivers interactive marketing campaigns using proprietary HTML5 nanosites. Adam was the founding chair of the Mobile Marketing Association’s mobile coupon standards committee, defining industry standards for the multibillion-dollar segment of
Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! For the past three years, MarketingProfs has honored exceptional B2B marketers with the Bright Bulb Awards, given out at the B2B Marketing Forum in Boston. The awards recognize brilliance, excellence, and innovation in B2B marketing. This year, I managed to get
Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Mitchell Levy is “chief aha instigator” at Aha Amplifier, a thought leadership platform with a built-in marketplace making it easy to share curated content from like-minded thought leaders. He also hosts the video interview series “Thought Leader Life.” I invited
Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Grant Miller is global vice-president operations and product management at Pitney Bowes. The century-old company best known for postage meters now powers global e-commerce solutions, shipping and mailing products, location intelligence, and customer engagement and customer information management solutions. I invited
Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Jon Taffer is an internationally recognized and award-winning bar and nightlife consultant, with more than three decades of hands-on experience. He’s a two-time winner of the Bar Operator of the Year award, and his management methodology, “Reaction Management,” has become the
Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Jon Miller is CEO and co-founder of Engagio, a company that offers account-based marketing for businesses. He’s also a co-founder of marketing automation company Marketo. I invited Jon to Marketing Smarts to talk about account-based marketing (“ABM”) and how it
