How many chat messages have you sent today? 20? 50? 100? Probably a lot and that’s typical. Since 2014, we’re using chat apps more than social networking apps. On Facebook Messenger, more than 8 billion messages are sent around the world daily and Messenger marketing platform is responsible for millions of messages around the world […]
Cracking the Code on Chatbot Marketing for Your Business [Infographic] Read More »
According to a Stanford University study, 75% of consumers judge a company’s credibility based on their website’s design. When it comes to this key marketing tool, it’s not set it and forget it. Reviewing your website performance with a professional marketer is just like checking your profit and loss statement with your accountant. Essential Marketing
Does Your Website Tell the Right Story in 10 Seconds? Read More »
There are many reasons why consumers spend their money the way they do. It can be anything from brand recognition to environmental or patriotic support. The 2019 Cox Business Consumer Pulse survey on small businesses reveals 70% of Americans want made in the U.S.A. products. When it comes to small business support, a clear majority
70% Would Spend More If A Local Business Sold ONLY Made in the USA Read More »
Let’s face it. Your business needs to be producing content. Quality content can serve many purposes including increasing your brand awareness, building trust with your audience and boosting your site’s SEO value. The only caveat is that you need people to actually see your content – preferably a lot of people. Creating content becomes an ineffective task
Secrets No One Ever Told You About Promoting your Content Online Read More »
Are you investing time into your brand’s LinkedIn page? It’s easy for companies — especially B2C’s — to neglect LinkedIn in favor of channels like Instagram, Twitter and Facebook. But the truth is LinkedIn is a unicorn social channel where B2C companies can thrive. There are more than 260 million active users on LinkedIn. More than 40 million users
Apply these 9 Secret Techniques to Improve B2C Marketing with LinkedIn Read More »
Content is the way users engage with the website of your small business. This can be everything from blogs to podcasts and visuals such as photographs, graphics, and videos. According to a new survey from Visual Objects, 23% of small businesses said visuals were the most effective content in 2018. The good news for small
23% of Small Businesses Say Visuals are Effective Content on Their Site Read More »
The relationship consumers have with local small business owners is much more personal. And this relationship extends to the way they communicate. According to the latest report from BrightLocal, 60% of customers prefer to call small businesses on the phone. The report, titled, “Local Business Websites and Google My Business Comparison Report” was part of
60% of Customers Prefer to Call Small Businesses on the Phone Read More »
YouTube — a great place to watch cute animal videos and get inside looks into all different types of tutorials. But you might have noticed more and more ads showing up before or during your videos. YouTube has become an advertising channel for businesses — marketers understand that they have your attention as you prepare
How to Promote Your Small Business Brand on YouTube Read More »
Before digital and smartphone cameras, capturing something on video was not as easy. Today, all you have to do is point and shoot. And this has increased the use of video by small businesses as part of their marketing strategy. Video Marketing ROI Statistics A new survey by Yum Yum Videos reveals small business owners
85% of Small Business Owners Satisfied with Video Marketing ROI Read More »
Marketing is critical to the success of any business. You’ve got to get people talking about your work or product so that you can get in front of the people that will buy from you. It’s a simple theory with a complicated execution. How do you determine a good ROI for the time and money
Do You Have An ROI In Mind For Your Marketing Budget Read More »
