Marketing Tips

58 Percent of Small Businesses Spend 5 Hours or Less on Marketing

How much time do you spend on marketing for your small business? A new survey carried out by OutboundEngine reveals 58% spend five hours or less on marketing. And stress is a major contributing factor for how much time small business owners spend. Titled “Stress, Time & Growth: Factors Affecting Small Business Marketing in 2019,” […]

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3 Quick and Easy Website Personalization Tactics to Boost Conversions

Personalization lies at the heart of delivering a great user experience. You’ll find this true whether you run a blog or SaaS business.Or whether you operate an e-commerce website. Your visitors will always appreciate getting personal attention from you. No one likes to be cast into a “general” category and treated as “just another user”.

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Attention: Social Media Marketing is No Longer Enough for Your Business

I was recently listening to the Social Media Examiner podcast where Mike Stelzner, founder of SME was talking about the launch of his annual report on the state of social media marketing. The nutshell, from what I can remember, is as follows: Facebook use and overall advertising is declining. Sure, it’s still being used but it’s getting harder

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Apply These 8 Tips to Improve Your Amazon Marketing Ads

Listing on Amazon gives you the opportunity to reach more customers, But it gets hard to capture shoppers’ attention in the crowded marketplace. Many merchants feel using Amazon Marketing Service (AMS) remains important. And promoting products with Amazon marketing ads helps drive high-quality traffic. It also increases conversion. Here are some advantages of using pay-per-click

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For Small Businesses Personal And Business Brand Is One In The Same

Personal Brand vs Corporate Brand — this is the ONE question I’m asked the most in my travels around the United States (and the world!). Almost every event I speak at people ask me this question. Here’s the deal. We know that larger businesses have corporate brands. Coca-Cola, Starbucks, Microsoft! For the most part when

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