Marketing Tips

How To Create Content Marketing Strategy For the Finance Niche In 2019?

Whether you’re a one-man army running a personal brand or a cog in a giant corporate wheel, you’re aware that content marketing is all the rage nowadays. More than 4 million blog posts go live on the internet every day, with niches ranging from general health and technology to risible cat facts. So, standing out […]

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5 Reasons Why Your Small Business Needs a Modern Website In 2019

If you’re a small business owner still shaky about investing in building a modern website, this one’s for you. There are at least a dozen reasons why any business, regardless of industry, needs a website. For starters, your customers are online. According to Internet Live Stats, there are (at least) 3.5 billion Google searches made

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Sick and Tired of Other Businesses Disrupting Your Industry? Read This

Disruption in your industry has become a sure thing. And it poses a dangerous threat to your company. Because historically, the most successful disruptors come from outside the industry. Think Uber for car services and Netflix for at-home movies. So how can you become the next disruptor, instead? Make sure your competition doesn’t beat you

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Creating the Perfect Story for your Brand: 20 Qualities to Help You Get There

If you want to form connections with customers and clients, having a great brand story is key. Brand stories allow people to identify with your brand and care about it. A brand story is the inspiring narrative of your business — it includes your struggles, successes, and mission. A brand story should not only present

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4 Tips on How to Write an About Us Page That Works

Here’s a food for thought: as a modern, fairly tech-savvy small business owner, have you designed an amazing ‘About’ page that crisply conveys your brand’s message, inspires trust, and facilitates further action by the user? Probably not. Although the ‘About’ page is inherent to just about any website, it is especially important for business websites

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Weird Holidays in May Your Business Can Celebrate

Lemonade Day promotes Young Entrepreneurs. And World Password Day celebrates the importance of good passwords. But crazy and intriguing national holidays fill the sunny month of May. And they provide excellent opportunities for small businesses. They can promote their products and services. And thus it provides small businesses the opportunity to sell, sell, sell. Weird

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How Tech Expertise Can Help You Land Better Content Marketing Clients

Content has become a crucial part of the high-tech business world. But the field itself requires very little technical prowess. Most content marketing service organizations understand the importance of turning data into messaging assets. But the tools of the trade make few demands of marketers for information architecture administration. This administration requires skills in multimedia,

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What Everyone Ought to Know About Building an Email List for Their Small Businesses

As the popular saying goes, “the money is in the list”. Having an email list is a must for any business because it can give you front row access to your audience so they can get to know you better and trust your business and the solutions you offer. Almost every new entrepreneur wants to grow their email

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10 Tips for Improving Your Content Marketing Strategy with Instagram and Other Tools

Instagram is one of many platforms that small businesses can use to actively communicate with customers. The platform offers many features that may be attractive to business users, for everything from marketing and sales to customer service. To help you make the most of your Instagram and overall content marketing strategy, here are some tips

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