WiFi marketing is being touted as the latest must-have for your small business toolbox. There’s good evidence to support this when you consider recent reports stating WiFi is airborne in more ways than one with 82 airlines now offering it inflight. WiFi is everywhere and it’s a staple for even brick and mortar stores and […]
What is WiFi Marketing and How Can it Help Your Small Business? Read More »
There’s more to a successful SEO strategy than adding a few keywords to your website. Tools like Google My Business and voice search are constantly evolving. And that means your strategy needs to evolve too. Here are tips for making use of these tools and improving your small business in other ways as well. Choose
10 Tips for Using Google My Business, Voice Search and More to Grow Your Business Read More »
Getting exposure is an important part of having a successful business as a home remodeling contractor. Marketing plays a central role for contractors looking to grab a piece of what was a projected 338.6 billion U.S. dollar industry last year alone. Rob Krohn, vice president of marketing for Epcon Franchising, supplied Small Business Trends with
10 Solid Marketing Tips for your Contracting Business Read More »
January’s going by in the blink of an eye as businesses of all sectors channel their energies into starting the new year as they mean to go on. The good news is that while it might not be home to a ‘momentous’ holiday like Christmas or Easter, February is brimming with some wacky and wonderful
Weird February Holidays Small Business Owners Can Use for Marketing Read More »
When customers speak, brands listen. That’s the baseline for doing business in a customer-centric economy. That’s why you just can’t emphasize the importance of customer reviews! Customer reviews have come a long way from simple word-of-mouth recommendations to published online assessments dissecting your product. Through social media and customer review sites, customers easily share their best
Overhaul Your Customer Review Strategy for 2019 Read More »
Your marketing plan shouldn’t stay stagnant for years and years. You need to adapt to new trends, learn from mistakes and take advantage of new technology tools and platforms if you want to be successful over a long period of time. To learn more about evolving your marketing strategy, here are some recent tips and
10 Ways to Evolve Your Marketing Strategy as Your Business Grows Read More »
Content marketing is overwhelming: There’s a ton of content to create and amplify, a lot of trends to keep in mind and a lot of tools to try. Content marketing is one of the fastest moving industries. These days a digital marketer has to balance social, content, email, and other inbound marketing tactics. Content Tools
9 Tools for More Effective Content Marketing Campaigns in 2019 Read More »
If your business has a website, you know how important SEO is. Learning and mastering search engine optimization is a tactic most online business owners should prioritize. It’s not the most exciting thing to do, but it can pay off tenfold. For starters, building your organize SEO is free. All you have to spend is time.
The Truth about Improving your Site SEO in 3 Simple Steps Read More »
Generating a steady flow of high-quality leads is a necessity for many businesses — but accomplishing this goal isn’t always easy. Potential customers and clients often need a lot of details before they’re willing to give you their personal information. They need to understand what you have to offer, why they should trust you, and
Chatbots vs. Live Chat: Which is More Effective for Lead Generation? Read More »
It’s not uncommon for freelancers to work diligently from project to project. Lining up work consistently is how we earn the real money. However, working so hard for our clients can mean we’re neglecting our own business. Building a brand is what can lead to longevity and increased income. Benefits of a Freelancer Brand I
Thinking about Building a Brand for Your Freelance Business? Here’s Why and How Read More »
