I recently extolled the virtues of cold emailing, a powerful tool for making valuable connections with other professionals and unicorn investors. But, to be successful, that means you need the email addresses of the people you would like to contact. Sure, you could reach out over social media, but that isn’t always the most effective approach. […]
10 Tips on How to Find an Email Address for Free Online Read More »
Today, good business is about more than great products, services, and outstanding customer care. It’s about learning how to navigate through all the new and fast moving risks to your brand. Small Business Trends spoke with Fortune 500 Chief Marketing Officer Peter Horst MBA about these potential marketing bombshells in what’s been refereed to as
The 1 Thing You Should Do to Manage the Lack of Trust in Businesses Read More »
A survey of digital marketers by The Manifest has revealed 2/3 or 66% of them advertise online. But when they do, they use different channels to reach their audience and influence them. When you take into account 89% of Americans use the internet, just as many businesses — or more — should also be advertising
Only 66% of Businesses Advertise Online, Even though 89% of their Customers are There Read More »
With everyone and everything going digital, it is more important than ever that small businesses have an effective digital marketing strategy in place to ensure they remain competitive in an increasingly digital world. Fortunately, there is a whole host of tools to help small businesses refine and capitalize on their digital marketing strategies. Best Digital
Best 10 Digital Marketing Tools for Small Business Owners Read More »
What do the most powerful and most profitable companies in the world have in common? They are good at building emotional connections with their customers! No matter what industry you’re in, whether you’re in B2C or B2B sales, it’s more important than ever before to build strong relationships with your customers. No matter what you
4 Secrets to Building Emotional Connections With Customers Read More »
When running any kind of retail business, whether it’s online or brick and mortar, you need to have a retail marketing strategy in place to reach out to customers, drive traffic and make more sales. An effective retail marketing strategy is pivotal to a retail business’s success. If you’re a retail entrepreneur looking to expand
What’s the Best Retail Marketing Strategy for Your Small Business Read More »
The importance of influencer marketing on today’s digital economy is undeniable — especially when targeting younger customers. If you are planning on launching an influencer marketing campaign, Nimble just released an infographic of tips to help your brand grow and reach your audience. Titled, “12 Dos and Don’ts About Influencer Marketing,” the list was compiled
Dos and Don’ts of Influencer Marketing for Your Small Business Read More »
Businesses are using digital marketing, and according to the latest Clutch survey, 83% of them think their marketing effort in this platform is working. But as the survey points out, businesses rely on a number of channels to deploy their marketing campaigns to drive sales and revenue. And with 2.14 billion people slated to shop
83% of Small Businesses Believe Their Digital Marketing is Working, Survey Says Read More »
Marketers have to be careful when drafting emails to avoid having them be triggered as spam. Marketing teams send out bulk emails on a consistent basis to leads, opportunities, and customers in an effort to show as many people as possible why their business’ products matter. Here, we’re going to break down our top ten
Top 10 Spam Trigger Phrases to Avoid in Your Emails when Marketing Read More »
So you’ve built a beautiful and functional website. But if no one’s actually visiting, your perfect website isn’t going to have a major impact. So you need to create a strategy around building traffic to your website. How to Get Traffic to Your Website In building this strategy, it can help to get input from
10 experts give their secrets for getting traffic to your small business website Read More »
