Have you ever thought of supporting a cause in your business, such as a charity or a social issue, for marketing visibility — as well as for doing good? Cause related marketing is a big deal these days among large brands. More brands take a stand on societal issues than ever before. Small businesses, of […]
Cause Marketing: Definition, Examples and How To Do Read More »
Public relations is the art of crafting and delivering messages that inform and persuade the public, and get people to change opinions or take action. Public relations (PR for short) is often done to generate publicity and promote a business. A typical PR campaign might focus on getting a business covered on television or radio
What is Public Relations? – Small Business Trends Read More »
Gaining customers is the first step, and a big one at that! But the next step — keeping those customers coming back — is ongoing work. Your customer base can act as your cheering squad as long as you keep them feeling good about your brand. Sure, they might need your products, but there’s a
Strengthen Your Customer Loyalty by Delivering on These Points Read More »
Holiday light displays aren’t just for homes. Businesses can use them to create a festive experience for customers. And they can even attract shoppers to your store, keep employees in a festive mood throughout the season, and serve as part of your holiday marketing plan. There are tons of different commercial Christmas lights ideas. You
10 Commercial Christmas Lights Ideas for Your Small Business Read More »
Excellent retail marketing strategies make a big difference to small businesses. According to Statista, retail American ecommerce will grow steadily through to 2023. Getting retail marketing right is important. Here are 12 retail marketing strategies you might not have heard of. Retail Marketing Strategies You Can Use Try A Custom Phone Number Ellen Sluder is
12 Retail Marketing Strategies You Haven’t Heard Of Read More »
Holiday gift baskets offer the perfect way to show clients, partners, or team members how much they mean to your business. As a result, you’ll find tons of different options available. So you can easily find gifts that are personal to each person on your list. For example, baskets with meats, cheeses, wines and more
Your company’s website is essentially the face of your brand that is there to make a great first impression. Even more, your website should provide information, answer questions, and close sales. But, none of that can be achieved when you aren’t attracting traffic to your website. This can be overwhelming if you just recently launched a website. But,
7 Tips to Increase Traffic to Your Site Without Paying for Marketing Read More »
If you own a business, you probably use multiple strategies for marketing. If you need to step up your results, you don’t necessarily need to adopt even more platforms. You can simply make the most of the ones you already use. These tips from members of the online small business community can help you do
Here’s the reality: most marketing agencies go nowhere. Even fewer achieve scale. So should you be leveraging growth hacks for your digital agency? The answer should be: Why wouldn’t you be trying to grow your digital agency? The number one excuse that holds Donkey agencies back from the wonderful world of Unicorn Agency Land is
Reduce Customer Churn With 5 Digital Marketing Agency Growth Hacks Read More »
A company needs a recognizable logo. It needs it to be a consistent visual interpretation of the brand. But that doesn’t mean staying the same. Iconic brands usually go through several major updates over the decades. Old Logos Get New Looks Whether you create a brand new logo or update an existing one, check out
Here are some Old Logos and New from Major Brands Read More »
