How many times have you seen an online quiz and thought that it was silly, but took the quiz anyway? Glad you joined the quiz craze. Are you in a relationship and wondering if you’ve “The One?” Take this compatibility quiz to find out. Ever wondered, “What Career Should You Actually Have?” (Buzzfeed), over 5 […]
As a business owner, particularly of a startup, you are very busy growing your business. You probably have barely enough time to finish each day’s tasks, so taking the time to learn new growth tactics or improving your marketing skills can seem completely impossible. That is why podcasts are such an awesome way of learning:
10 Best Marketing Podcasts to Help You Grow Your Business Read More »
Listen to Your Audience to Meet Consumer Expectations Do you truly understand your customers? I’m not talking about creating personas, doing keyword research and looking at your demographics (although that’s important too)! I’m referring to listening to what your audience actually wants and needs to improve the customer experience. First, let’s look at what Voice
How to Use ‘Voice of Customer’ Tools for Your Business Read More »
I’ve been working in marketing for nearly a decade now, and along the way, I have earned my bumps, bruises, and battle scars in figuring out what makes a great collaboration between strategist and client. When working with a marketing agency, here are some insider tips that you should know for the most successful partnership:
Working with a Marketing Agency: What I Want You to Know as Your Marketing Strategist Read More »
The once widely known methods of marketing like leaflets, pamphlets, etc. have become obsolete and are being done with. Clouds are the new go-to for marketers. Take a pamphlet for example. You decide to venture a business of your own and now demand attention from buyers. Because of your orthodox marketing instincts, you chose to
Artificial intelligence (AI) has become more than just a tool for powering robots. It’s now used in dozens of industries and consumer applications, including marketing. These days, these AI marketing experiments are aimed at connecting with a notoriously skeptical generation. Generation Z has a buying power that’s growing exponentially. Can AI be what can help
Can AI Help Brands Effectively Market to the Skeptical Gen Z? Read More »
Millennials. Just a bunch of avocado toast eatin’, money wastin’, Instragram usin’, text messagin’ snowflakes with their heads in the clouds. Right? Well. Depends who you ask. WTF Is a Millennial? A walking contradiction. Millennials are the same as you—yet entirely different. We are the most powerful generation to walk the earth—yet also the most
Smart Hippies with iPhones – Business 2 Community Read More »
After a month and a half of testing, Twitter is rolling out a spam and abuse filter for Direct Messages (DM), according to a report by TechCrunch. The new filter is designed to protect users from seeing unwanted graphic images or abusive content. The filter does this by adding a new view to the Additional
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By Kady Sandel Entrepreneurs often are overwhelmed by the sheer number of strategies available to grow their businesses through branding. Should you learn Pinterest SEO? Do you need to adjust the colors on your landing page to improve your bounce rate? Is it time to look into billboard advertising? But it doesn’t have to be
I have recently gotten more actively involved in retirement planning and investing for my family’s future. In my research, I recently stumbled upon the YouTube channel of a real estate entrepreneur and investor named Graham Stephan. Graham is a young guy—he’s only 26 years old—but he’s absolutely killing it with his YouTube channel where he
4 Fundamental Content Marketing Lessons You Can Learn from a Young YouTube Superstar Read More »
