Home / Marketing / Top 14 Best Email Newsletter Plugins for WordPress (2019) By Sourav Kundu Last updated: September 26, 2019 Building an email list is one of the most important things you can do for your online business. Why? Because it gives you direct access to an audience that’s genuinely interested in what you […]
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Would you believe I’ve written thousands of articles over the past decade? Each time I write a new article, I have to find a way to make the subject fresh again. I want to ensure that my readers find what I write useful and informative, so I use the following strategies to build credibility with
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We are working to assist you with smarter media buying using Interviews with Experts. Here is Part Two in the interviews with Media Buyer Experts. In Part One, (Interview with Userbase), we covered general Media Buying strategies, best practices, and the dangers of fraud. Here in Part Two, we are interviewing Kirsten Samuelson-Roberts, from YellowHammer.
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Trust is something that’s required in order for a brand to generate a loyal following. It’s also something that has to be genuinely cultivated. In other words, trust can’t be purchased or faked. And in a world where online interactions often characterize brand-consumer relationships, a company’s website is one of its greatest resources. Establishing trust
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Having an integrated marketing strategy can actively help you to define the path of your brand. Major corporations as well as small businesses and nonprofits must prioritize the development and execution of a marketing strategy, which outlines the core message of the brand and speaks directly to the consumer. In order to reach success, it
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On September 10, Apple held their “By Invitation Only” event, unveiling new iPhones, Apple Arcade, Apple TV+ and iOS 13. While many of the event’s announcements were aimed squarely at the consumer market, there were a number of things surrounding the iOS update that impact businesses, especially when it comes to marketing and development. For
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Even for the most industrious marketing department, scaling content is a tall order. Anyone can publish a blog post, sure. But consistently publishing high-quality content on a regular basis over a long period of time would take too much effort for most teams to do well. — which is why so many don’t even try.
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Interests of the general audience have changed over time and they are mostly now drawn to engaging more than one sense, which is one of the reasons people read less. Another reason might be the fact that we are more easily distracted because of the many different stimuli that surround us. So, what is the
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17 Views | Read Time 3 minutes | Marketing used to be a simple job once upon a time. The marketer had to grab the buyer’s attention somehow and convince him to buy. But now marketing landscapes have changed and merely knowing how to sell isn’t enough anymore. A marketer must know how to adapt
Marketing budgets vary widely by industry, company size and business goals. Trying to figure out exactly how much you should be spending can be tricky – and if you ask 10 people what they think, you’re going to get 10 different answers. For example, the U.S. Small Business Administration recommends spending 7-8% of your company’s revenue
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