McKinsey

AI Weekly: Automation in the workplace could disproportionately affect women

AI, AI Weekly, Artificial Intelligence, automation, Big Data, Business, category-/Business & Industrial, Dev, Enterprise, Entrepreneur, future of work, machine learning, McKinsey, McKinsey Global Institute, social, Technology NEWS /

As AI and machine learning transform industries by automating much of the work currently done by humans, women’s careers will be disproportionately affected. That’s according to a McKinsey Global Institute report published earlier this year (“The future of women at work: Transitions in the age of automation“), which found that in the 10 economies (Canada, […]

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Marketing AI: What You Need To Know To Make Your Marketing Better

AI, Artificial Intelligence, Forrester, Gartner Hype Cycle, marketing AI, Marketing AI Definition, McKinsey, natural-language processing, NLP /

Can you define Marketing AI? Or, do you think Marketing AI is just another overhyped, technology buzzword? The AI Reality:You already use artificial intelligence everyday without realizing it! Without calling attention to the technology behind the services they deliver, Facebook, Google, Netflix, and Amazon have integrated elements of AI into their offerings. This includes: Personalization,

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Why Workforce Diversity Matters for Your Business

Company Culture, diverse workforce, diversity, Gusto, Hiring & Firing, McKinsey /

Have you ever thought of yourself as a role model? Well, you are. When you own one of the country’s 30 million small businesses (a group that accounts for 99.9% of all U.S. businesses and employs 59 million people, according to the SBA), the world is watching you. That’s why it’s so important for entrepreneurs

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The Interactive Content Marketing Purchase Funnel Guide

Content marketing, customer journey, Forrester, Hubspot, Interactive Content, McKinsey, Purchase Funnel, SEO BLOG /

Drive Results With Interactive Content: The Foodie Approach Interactive content is like food delivered by world-class chefs who are always looking for ways to be at the forefront of the latest food trends. Like interactive content, the food top chefs create eye catching, talkworthy and fulfilling food. They satisfy different needs like your content purchase

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