META tag

10 on-page SEO essentials: Crafting the perfect piece of content

ALT text, Content, headings, META tag, on page SEO, on-page, SEO, SEO 2019, title tag / Good To SEO

You are now living in the midst of a tantalizing revolution as the great minds of user experience (UX) and search engine optimization (SEO) finally converge to produce beautiful on-page content designed to rank in search results AND engage or educate the user. Gone are the days of plugging in keyword phrases into your blog […]

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Writing SEO meta descriptions in 2018: best practice across mobile and desktop

Back in 2016 my colleague Christopher Ratcliff wrote an excellent how-to guide about meta descriptions here at Search Engine Watch. Much of what is included in that article is still useful. The good and bad examples Chris analyses are still on point and you would do a lot worse than to write your own descriptions