mobile app monetization

How to Launch Free Apps and Still Break the Bank

They say there are no free lunches yet the mobile applications we usually use are free. It is because of fierce competition that app developers don’t want to charge users up front. People who download apps will take the free one over a paid one. To get users to buy an app is no cakewalk. […]

Why User Data is the Next Big Deal in Digital?

Digital Marketing, Mobile & Apps, mobile app monetization, Mobile Marketing, Monetization Strategy / Good To SEO

User data has been a really hot topic across many industries, especially digital. Transparency is spreading over the advertising word and users want to have total control over what information is passed to the companies, and what are they doing with all of this information about users. This demand resulted in the appliance of the

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