Building a decent e-commerce store is easy, but growing a successful e-commerce business is much harder. To develop a rewarding e-commerce business, you need a web store built on the fundamentals of experience, know-how and constant improvements over time. It’s the same as running in a marathon: you need to carefully prepare so that you […]
User Interface (UI) and User Experience (UX) may seem interchangeable, but these features can make or break your company’s website. You need excellent UX and UI to achieve your design goals, increase web traffic, and retain customers on your page. However, many businesses are unintentionally making irreparable mistakes when it comes to these design features
7 Mistakes in UI and UX That Are Costing You Engagement Read More »
As an SEO expert or agency, you’ve spent years attempting to navigate the murky waters of helping your clients find customers online using algorithms, link building hacks, on-page and off-page technique. And when you thought you were finally making good progress, BOOM! Paradigm shift and the game changes. The mobile revolution happens. Google announces its
Mobile-first indexing in 2018: 3 things SEO professionals should do right now Read More »
The mobile web has a weight problem. Too many mobile sites are slow to load, and bloated with unnecessary bells and whistles, leading to a poor user experience. Chief among the culprits is images, which as we have seen in part 1 of this series, How to optimize your mobile site speed, account for 68%
With smartphone users growing year-on-year while desktop users stagnate, it comes as no surprise that Google looks to put mobile at the very core of its search engine algorithm in 2017. Mobile is destined to become the backbone of determining rankings on both the mobile and desktop version of your website – so it’s vital
