Modern Marketing Resources

Five Pre-Conference Sessions You Can’t Miss at Modern Customer Experience (ModernCX)

Modern Marketing Resources, Oracle Marketing Cloud, SEO BLOG /

Modern Customer Experience (ModernCX) 2018 once again offers registered attendees the opportunity to arrive early for a high-value, free pre-conference training event across multiple Oracle Customer Experience (CX) platforms. The Pre-Conference Education event takes place on Monday, April 9 and Tuesday, April 10, prior to the conference opening keynote. Marketing cloud sessions, including courses on Eloqua, […]

Five Pre-Conference Sessions You Can’t Miss at Modern Customer Experience (ModernCX) Read More »

Are You Tracking Your Content Marketing’s Effectiveness Yet?

Content marketing, Modern Marketing Resources, SEO BLOG /

In my recent blog post I shared with B2B marketers 5 Steps to Content Marketing Success in 2018 and the ultimate key to success: a documented strategy. But would you be surprised if I tell you that only 35% of organizations measure the return on investment (ROI) of its content marketing efforts? This is according

Are You Tracking Your Content Marketing’s Effectiveness Yet? Read More »

What we think about Google’s AMP for Email

Email Marketing, Modern Marketing Resources, Oracle Marketing Cloud, SEO BLOG /

Heard about Google’s recently announced AMP for Email project? AMP, or Accelerated Mobile Pages, was developed by Google to efficiently load modules within web pages, specifically on mobile devices. A few weeks ago, Google announced they’ll be bringing this same technology to inboxes, allowing for what they’re calling “engaging, interactive, and actionable email experiences.” Currently being tested

What we think about Google’s AMP for Email Read More »

Work Smarter, Not Harder: 5 Steps to B2B Content Marketing Success in 2018

Email Marketing, Modern Marketing Resources, SEO BLOG /

We are only two months into 2018 and I already hear some B2B marketers say that they work harder, not smarter, and only see limited results. So what differentiates the successful marketers from the not-so-successful marketers? One word: strategy. According to CMI’s 2018 Benchmarks, Budgets, and Trends research (North America), 62% of the most successful B2B content

Work Smarter, Not Harder: 5 Steps to B2B Content Marketing Success in 2018 Read More »

4-Step Content Marketing Process to Grow Your Business

Content marketing, Modern Marketing Resources, SEO BLOG /

Content marketing, which was a mere buzzword several years ago, is now one of the most popular and effective online marketing strategies today, and rightfully so, as these stats are hard to ignore: Small businesses with blogs get 126% more lead growth than small businesses without. After reading recommendations on a blog, 61% of U.S.

4-Step Content Marketing Process to Grow Your Business Read More »

How To Use CRM Data Mining For Smarter Content Marketing

Content marketing, Modern Marketing Resources, SEO BLOG /

Content marketing isn’t easy to do. There’s no doubt that it’s effective, but it’s very hard to do it well. It’s a little like publishing a book blindly. You have no clue if anyone will be interested enough to read it – and want another. Despite this, content marketing is still an important part of

How To Use CRM Data Mining For Smarter Content Marketing Read More »

WP Twitter Auto Publish Powered By : XYZScripts.com
Exit mobile version