Email automation is, hands down, one of the most useful (and used) features for marketing campaigns alongside segmentation. It helps you easily maintain engagement with your customers in an organic way. In fact, there is no question regarding contacts’ behaviours toward emails: they like to receive targeted and accurate communications. If they do not, they […]
What are email headers used for? Email headers are usually used to see information such as who has sent and received a message, where the message has passed through a server, and what kind of errors may have prevented the email from reaching its intended destination. For email deliverability, headers can provide helpful information about
Email Headers: What They Are & How To Read Them Read More »
When it comes to online mail, spam traps can be the bane of many companies’ existence. Spam traps and your spam folder certainly aren’t all bad. They can help filter out the phishing scams, junk deals, and fake Nigerian princes to ensure that you’re getting the mail–and by extension, the information–you truly need. Unfortunately, the
Spam Traps: What Are They & How to Avoid Them Read More »
Currently, many businesses are being affected by containment measures that are meant to slow the spread of the coronavirus and protect people worldwide. Companies in certain industries–like entertainment and travel–have been hit hard by the epidemic and have had to cancel many large-scale events. In other sectors, companies have needed to adapt and plan to
COVID-19: Emailing Best Practices in Times of Crisis Read More »
Do you know that feeling? You’ve just treated yourself to a long-awaited purchase, and you immediately go to your inbox to check on the Holy Grail: the confirmation email! 🤩 Because of it, you can rest assured that your new phone, laptop, or Bob Ross painting kit will arrive safe, sound, and soon. These feelings
[Guide] Optimizing The Performance of Transactional Emails Read More »
Here at Mailjet we’re continuously monitoring the situation surrounding the coronavirus (COVID-19) pandemic. Our team is working around the clock to ensure the continued health and safety of our employees, as well as the continuity of our business and the continued support of you, our customers. As we embark on a time of unique uncertainty,
Mailjet’s COVID-19 Plan of Action – Email Marketing – SMTP services Read More »
So you write a fantastic email about a company sale you’re having and then send it out to your list. You’re certain this is the email that will rake in those sales this week and have all your customers love you. But 24 hours after sending the email… nothing happens. Your conversions are at all-time
7 Little Tweaks That’ll Improve Your Email Marketing’s Conversion Rates Read More »
More and more data is being created every day. We are storing more information for each person, and we are even starting to store more information from devices, too. Internet of Things is not something imaginary and really soon even your coffee machine will be tracking your coffee drinking habits and storing them on the
Big Data: What Is It and How Does It Work? Read More »
Here we go again: It’s the end of the year, and it’s time to look at Email Marketing Trends for 2020. This time, we’re about to close off a decade, and we’ve probably all been looking back at what the 2010s brought us, personally, professionally, or even musically (although some of us might want to
Email Marketing Trends to Boost Your Strategy in 2020 Read More »
Somehow, you survived 2019 and now we’re back in Q1! 2020 is here and it’s time for you to start scribbling down your New Year’s Resolutions. If you’ve found your way here, we’re guessing that’s because “Crush Marketing in 2020” is probably one of your resolutions. To help with that, we decided to recap all
Marketing Calendar 2020: Dates You Shouldn’t Miss This Year Read More »
