No matter what you’re doing, you want to give it your best, right? With email marketing, giving it your all will result in higher customer engagement, which means more opens, clicks, and maybe even more conversions. We made a list of email marketing best practices to help you focus your efforts to where it counts. […]
Top 12 Email Marketing Best Practices to Send Better Campaigns Read More »
Developers are always searching for new and better applications, libraries, integrations, and ways to work. This is why each developer has a wide range of tools at their disposal. It’s the same for you, isn’t it? Now you can send your emails better and easier with Mailjet and Postman – which we know will be
Millennials tend to value experiences over material things – with brands increasingly turning to special events like meetups or Amazon’s treasure truck. Millennials aren’t particularly brand-loyal. They’ll happily try new, innovative brands. Millennials trust endorsements from their peers. Gen Z are more engaged with mobile devices and social media than millennials, and even less likely
WordPress is an online, open source tool written in PHP, designed for the creation of websites. It’s probably the easiest and most powerful blogging and website content management system (or CMS) in existence today. Combining the power of Mailjet with WordPress will make your life easier and your emails better. Once you have Mailjet’s plugin
So you’ve decided to get started on an email marketing campaign. Your computer is booted up, you’ve got your notebook opened beside you and you’re already to go… but where should you start? It’s a daunting task, but we have a couple great email examples for you to get you started. What is an email
9 of the Best Email Marketing Campaigns to Get Inspiration Read More »
How cool is it to receive an email that you feel is tailored just for you? It’s really important to help businesses stand out. In fact, 65% of email marketers deem dynamic content as the most effective personalisation tactic in their arsenal (One Spot). Also, companies who are personalising experiences are seeing, on average, a
Dynamic Content for Marketing Campaigns to Level-up Your Email Personalization! Read More »
You already created the perfect transactional email with all the variables and loops you need, but how can you be sure it is really perfect without sending a test? This is really easy with the Email Preview Mode on our email builder, Passport. Replace the values with exemplary ones and take a look at how
Preview Your Transactional Email Templates With Real Values Read More »
You are the owner of your own domain. It represents your brand in the best way possible: it is already known by your customers and they are expecting your emails. But what if one day someone sends an email from your domain offering the same content that you offer to your customers and just pocket
June 19 saw Alphabet’s annual shareholder meeting take place in Sunnyvale, California. With protestors on the streets outside and a number of progressive policies being tabled and ultimately voted down by the board, the meeting was the latest moment in a storied 12+ months of internal issues and public criticism leveled at the search giant.
#GoogleDoBetter: The latest on internal issues at Google and Alphabet Read More »
When we started Unbounce almost a decade ago, we were motivated by a clear vision: to help the world experience better marketing. Many marketers didn’t have the resources to build awesome campaigns on their own, so we set out to make it easy. There was also just so much bad marketing out there—spammy, inauthentic, half-baked.
