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Decommissioning Jet: Two charts proving Walmart planned to ground Jet all along

Walmart made headlines last week by announcing that it would fold Jet.com into its Walmart ecommerce operations, less than three years after the $3.3 billion acquisition. But, in fact, a closer look at the performance of both sites’ leads reveals: This shouldn’t be a surprise, because this has been Walmart’s plan all along, and Despite

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Google’s How News Works, aimed at clarifying news transparency

In May, Google announced the launch of a new website aimed at explaining how they serve and address news across Google properties and platforms. The site, How News Works, states Google’s mission as it relates to disseminating news in a non-biased manner. The site aggregates a variety of information about how Google crawls, indexes, and

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Goodbye to average position on Google SERPs

Just when you thought Google was done shaking things up within their Google Ads platform, they did it again with their announcement that the “Average Position” metric would be sunset later this year. Come September, we’ll have to start relying on the existing metrics “Top Impression Share” and “Absolute Top Impression Share” instead. The change

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