The millennial generation is an 80-million strong group born between 1982 and 2000, and it already exceeds the baby boomers in size and influence. They are now the largest generation in the workforce and the largest force in philanthropic and cause-related efforts in the US. So, no matter what the goal of your nonprofit is […]
Nonprofit leaders can promote organizational success by developing a business plan that will guide mission-critical decision-making. Planning is the only way that you can help your nonprofit organization reach its intended goals. A business plan is your tool for doing just that. With a business plan, nonprofit leaders can help their organization capture their share
6 Essential Steps to Create a Business Plan for Your Nonprofit Organization Read More »
Choosing a social media platform for any organization can be daunting. Nonprofits, which work with limited funds, need to be even choosier on which channels best serve their needs based on their audience, time and resources. When considering which social media platforms to choose, begin by asking these three questions: Who is our target audience?
Many nonprofits feel the strain of a limited budget. To counteract this, fundraising events are a popular method to raise money. But fundraising isn’t easy. You can have all the great ideas and enthusiasm in the world, but the most crucial question of any fundraising event remains: How do you get people to show? By
Using Inbound Marketing to Promote Your Nonprofit’s Fundraising Event Read More »
Every year I learn something new in my garden. My first year growing vegetables, I harvested lettuce by pulling the entire plant up by the roots. Had I known, I would have just clipped off the leaves I needed, leaving the plant to produce new leaves all season long. If only I had a second
When using email marketing to reach out to your subscriber list, there is a good chance that at least one goal is to increase support of your cause. Most folks on your subscriber list have already supported you in one way or another, but with an effective call-to-action, engaging those subscribers to give more consistently
5 Nonprofit Email Call-to-Actions That Inspire Action Read More »
Each of us has heard meaningful stories that have impacted the way we think, feel, or act. That common experience is part of the way we are wired. As children, we begin to understand the world around us through stories our loved ones recite or read from books. As students, we learn about our history
If you’ve scrolled through Facebook lately, you’ve likely seen that a lot of our good friends have become amateur philanthropists. Facebook’s new fundraising feature, a huge improvement on their “causes” product, has created a flurry of nonprofit stories entering our lives. And though the new platform still has infrastructure issues, you can’t help but feel
How Nonprofit Marketers Can Break Through the Noise Read More »
100% board giving eludes many nonprofits. Our own Bloomerang survey found that only 59% of nonprofits saw all of their board members pledge or give a gift in the past year. According to Leading with Intent’s 2017 National Index of Nonprofit Board Practices, the percentage of organizations who require board giving is also 59%. That
Don’t Have 100% Board Giving? #GivingTuesday Might Be The Answer Read More »
Do you need to raise more awareness for your organization online, but don’t have the time? There’s good news for you. These days it’s possible for a single nonprofit marketer to do the same amount of work that used to take a small team. That’s because there are powerful, easy-to-use digital marketing tools that can
5 Must-Have Digital Marketing Tools for Nonprofits Read More »
