Now that your website is bringing in traffic, it’s time to start thinking about what you can do to direct that traffic to the right place. Be it buying a product or service, signing a petition, or subscribing to a newsletter; you want that traffic to act. This is conversion, as in the conversion […]
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SEO – it seems like it’d be easy, right? Add a little keyword here, some alt text there, some quality content over here, and voila! Optimized, ranking websites. It hardly ever works out like that, though, and people tend to think, “Oh, that SEO stuff doesn’t work!” It’s harder than it looks, but why? SEO
Monetization is an important issue for mobile app developers. With fierce competition across all app marketplaces, it’s crucial to ensure that your app is earning as much revenue as possiblefor each download and use. In-app advertising has become a popular and accepted way to earn revenue from apps without charging users initially for the app
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Everyone and their Aunt Betty is doing webinars. But it doesn’t mean they’re getting people to sign up and or buy their stuff. You have probably registered for at least a few webinars in the past, right? Even if you registered, it didn’t mean you’d attend. And, if you attended or watched a replay, chances
Enjoy today’s guest post from David Mihm. Thanks to John’s generous promotion of my content over the years, many of you probably know I’ve spent most of my career in search engine optimization. Although many of my colleagues in the SEO world were surprised when I transitioned into the adjacent world of email marketing a
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Home Podcast How Highfive Is Revolutionizing the Business Videoconferencing Space Join Our Exclusive Network Subscribe now to our newsletter and get exclusive articles and deals ready to increase the ROI of your company! This post originally appeared on Growth Everywhere, a marketing and business growth blog. Hey everyone! In today’s episode, I share the mic
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If you produce a large quantity of digital content, developing fresh material can present a challenge. Repurposing content is a way for you to develop content from works you have already published. This method allows you to expand your reach; using repurposing strategies with your evergreen topics helps you get the most value out
Raise your hand if you’ve already heard about predictive marketing. While it’s certainly not a new concept, predictive marketing is experiencing a boost in prominence thanks to updated technology which has made it more effective—and popular—than ever before. Just check out the term’s popularity growth from December 2008 through December 2017: And it’s popularity is
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Page load time is critical to your online business. Find out how you can optimize your conversion rates with a few simple tips. Strolling down Main Street on a freezing cold afternoon your eyes catch a “$1 hot chocolate” sign nearby, but you realize there is a crazy waiting line in front of it. If
The Low-Down on Facebook’s Latest Changes and How They Affect Your Business No doubt Facebook has dramatically changed how businesses are marketed online. With over 2 billion users Facebook offers exposure to a powerhouse of potential customers. That’s why when Mark Zuckerberg announced some big changes in January, it drew many concerns with business owners
