Looking for some new online marketing blogs to read this year? We’ve got a big ol’ list to help you out! It’s broken up into a few rough categories to keep it somewhat organized: Blogging, copywriting, social media, graphics and UI and web design, analytics, SEO, WordPress, branding, affiliate marketing and eCommerce, email marketing, hiring […]
107 of the Best Online Marketing Blogs to Follow in 2018 Read More »
Marketing Podcast with John Jantsch About Link Building Despite what you may have heard, link building is not some technical SEO-type of under-the-hood tactic. It is the new networking, and no matter what Google does to try to devalue backlinks, they remain an important factor in terms of your site showing up when people search
Like many of you, I’ve used automated short URLs for years. URL shortening services such as ow.ly, bit.ly, t.co and goo.gl have long been a part of my social toolbox. -And now that there’s such a push for having shorter URLs anyway, it seems kind of… anti-marketing… to stop in my tracks now and
Now that the holiday season is fast approaching, retailers are doing everything they can to attract consumers. But what they’re not doing is getting consumers to shop using their retail apps. According to the latest Pulse of the Online Shopper report from UPS, four out of every five shoppers around the world have used a retailer’s
How to Get Shoppers to Download and Use Your Retail App Read More »
“How did you get into marketing?” At Buffer, members of our marketing team are often asked this question. And the truth is, the path looks different for each of us: Alfred was in the army Arielle was a health coach Kevan, our Marketing Director, was a sports reporter But for those of you out there who
Influencer marketing is more than just a marketing buzzword these days. More companies are utilizing this marketing method to boost sales and grow their brands. For those still confused about what influencer marketing is, it’s simply the act of promoting or selling products or services via influencers, or people who have the ability to affect
5 Brands That Used Influencer Marketing to Raise Their Profile Read More »
Oh, in my truest Bob Dylan voice, the times they are a changing for local marketing and SEO. Local search is one of the last places left for Google to wring a little more ad spend out of small businesses. The local map listing today is pure gold for mobile searches for certain types of
What You Need to Know About Google Local Services Ads Read More »
Now that the holiday season is fast approaching, retailers are doing everything they can to attract consumers. But what they’re not doing is getting consumers to shop using their retail apps. According to the latest Pulse of the Online Shopper report from UPS, four out of every five shoppers around the world have used a retailer’s
JuralMin / Pixabay If you have a business today, you need a website. No ifs, ands, or buts about it. But simply having a website isn’t enough to compete in today’s crowded online marketplace. When a new visitor arrives at your website, what should they do first? What steps should they take to hire and
“Every once in a while, a new technology, an old problem and a big idea turn into an innovation.” – Dean Kamen The thing with innovations is that you can’t predict if or when they become mainstream. The television was invented in the 1920s but it took almost 50 years for it to be in almost
5 Hot Trends in Online Product Marketing You Can’t Ignore Read More »
