Podcast

How to Become a Digital Minimalist [Podcast]

Marketing Podcast with Cal NewportPodcast Transcript Today on the Duct Tape Marketing Podcast I chat with computer scientist Cal Newport. He is a professor at Georgetown University and the author of several books including his latest, Digital Minimalism: Choosing a Focused Life in a Noisy World. The common thread in all his writing and work […]

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Your Business Will Never Let You Focus on One Thing (FS319)

Are you struggling with shame because your Instagram posts don’t get enough likes, or maybe you feel confident because you get tons all the time? Social media and the Internet shape our modern-day business conditions where we have all these opportunities for independent creativity that could lead to an audience and a sellable product or

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How to Market Your Startup When No One Knows Who You Are

Digital marketing as a startup can feel a lot like shouting into the wind. You have a lot of important things to say, but they get drowned out by the noise. And there’s a lot of noise online. Being a “nobody” in the industry may seem like an insurmountable hurdle to marketing, but it’s actually

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Why All Business Owners Should Become Authors [Podcast]

Marketing Podcast with Dan JanalPodcast Transcript Today’s guest on the Duct Tape Marketing Podcast is author, speaker, and book coach Dan Janal. He is an expert in internet marketing and publicity, and wrote one of the first books on the subject more than 25 years ago. He has written 13 best-selling books over the years,

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How to Give a Great Business Presentation [Podcast]

Marketing Podcast with Michael PortPodcast Transcript Today on the Duct Tape Marketing Podcast, I chat with author, professional speaker, and entrepreneur Michael Port. Port is the co-founder and CEO of Heroic Public Speaking, where he trains entrepreneurs, professional and aspiring speakers, and executives on how to give a compelling speech that changes hearts and minds.

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Overwhelmed by All the New Marketing Tactics? Do This Instead

When it comes to marketing, brands have a seemingly never-ending list of strategies and channels to choose from. Trends are ever-shifting and new articles come out weekly about the importance of embracing every available platform, strategy and tactic RIGHT NOW. A good marketing strategy is a multichannel marketing strategy, right? It’s easy to see the

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My Business Is Having A Midlife Crisis (FS318)

Start Your 14-Day Free Trial Fizzle is an all-in-one business building solution for people like you who want to create a profitable, sustainable, meaningful business. Fizzle membership includes a 9-stage step-by-step roadmap, plus the training, tools, coaching and community you need to succeed. Start Your 14-Day Free Trial Sign up for free. Cancel anytime. Source

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Everything You Need to Know About Podcasting

Marketing Podcast with John Lee DumasPodcast Transcript Ok, so maybe the title of this post is a little bold, but in this episode, I talk mostly about podcasting with one of the most prolific podcasters on the planet. If you’re a longtime reader you know that I think podcasting is an amazing tool for lead generation as

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How Reducing Friction Increases Revenue [Podcast]

Marketing Podcast with Roger DooleyPodcast Transcript Today on the Duct Tape Marketing Podcast, I chat with author and keynote speaker Roger Dooley. He is the founder of Dooley Direct, a consultancy, and co-founded College Confidential, the leading college-bound website. He’s been a serial entrepreneur since he left a senior strategy position at a Fortune 1000

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Does Podcast Advertising Actually Work?

If you’ve ever tuned in to Tim Ferriss’s popular podcast, The Tim Ferriss Show, you’ve probably heard an advertisement for MeUndies, LegalZoom, Athletic Greens or any of the other notable brands that shell out big bucks for as little as 15 seconds of his air time. But is it worth it? Could podcast advertising really

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