product launch

The Ultimate Step-by-Step Guide to Launching a New Tech Product

By Ivan Zografski The tech industry is rapidly emerging. Statista estimates the 2019 total tech spending worldwide at $3.36 billion. And although the industry is overcrowded with tons of different products, the potential is still huge. New products are emerging every day. Launching a new product can be very difficult. No matter whether you’re launching […]

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12 Ways to Use Digital Marketing Effectively for the Food Industry

Not everyone eats to live; there are many who live to eat. They want to know what is going into their tummies, if it appeals to their taste buds, why they should eat it, and so on. So if you want these people to buy what you are selling, you have to give them a

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Why You Should Consider Launching Your Product on Facebook Live (And How to Do It)

People love to watch other people do stuff; it’s ingrained in our DNA. It’s why most of us enjoy people watching in the park or going to the latest blockbuster movie. Facebook and Instagram have taken advantage of this quirk in our genes with their live video streaming features. Brands who live stream appear more

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How to Master a New Product Launch

By Sujan Patel Launching a product in 2018 is tough. In some industries (think SaaS, mobile applications, and social media sites, for starters), it’s tougher than it’s ever been. Across all industries, about 80% of new products fail. That said, it’s not all doom and gloom for entrepreneurs and corporations looking to launch a product

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How ManyChat Became the Leading Messenger Marketing Program in 2.5 Yrs

How ManyChat Became the Leading Messenger Marketing Program in 2.5 Yrs Skip to content Home Podcast How ManyChat Exploded into the Leading Messenger Marketing Program in Just 2.5 Years [podcast] Join Our Exclusive Network Subscribe now to our newsletter and get exclusive articles and deals ready to increase the ROI of your company! This post

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3 Must-Answer Questions to Take Your Prototype to Finished Product

By Bruce Hagenau  There are many articles written about new product development, offering tips on major considerations ranging from patent protection and cost estimating to prototype development and materials (e.g., drawings, cardboard, molded plastic). Yet, beyond the traditional wisdom, there are questions many inventors never ask themselves—and that aren’t often covered in articles about product

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26 Social Media Prompts that Get the Conversation Going

UPDATED! This post was expanded and updated for 2017 to include more examples of social media prompts to get the conversation going! We all know that social media marketing is important, but for some people, opening up Twitter or Facebook and staring down that empty status update box can be incredibly intimidating! There are about 3

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podcast blog

Finding Your Voice and Product with Addy Saucedo [Podcast]

Have an idea for a physical product? Find out how our next guest used podcasting and email marketing to turn her product idea into a successful reality. In this episode, we learn how Addy Saucedo of The Podcast Planner created and launched a physical product that solved a true market need for her audience. Addy

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