Have you ever found yourself in a situation where you are visiting a website thinking that you are only going to purchase a certain product, but actually end up buying more than that? For instance, you Visit Amazon and you want to only buy a new smartphone, but then you see a recommendation being advertised […]
The Importance of Cross-selling and Product Recommendations for E-commerce Website Read More »
No one knows the small business struggle quite like those who are living and breathing it every day. In honor of Small Business Week, we wanted to share more stories from the companies featured in our What’s in Store newsletter. We figured some of the biggest learnings come from real-life examples. From landing page
Small Businesses Share What Features Worked Best For Them Read More »
As we enter the final countdown to Black Friday and Cyber Monday, you’re probably putting the finishing touches on your marketing plan. People come ready to buy on Black Friday and Cyber Monday, and they do most of their shopping online. In 2016, consumers spent $3.39 billion online on Cyber Monday, making it the biggest
Pumpkin spice is back in stores, which means if you haven’t yet done so, it’s time to get cracking on your holiday marketing plan. When it comes to driving revenue, the holidays are often the most hectic—and most important—time of year. There are tons of ways business owners can capitalize on the season, from setting
Cue the confetti cannons: We’re excited to announce that you can now connect your PrestaShop store to MailChimp! We’ve been working hard in recent years to improve our offerings for e-commerce customers. In addition to making our automations free for everyone (abandoned cart and order notifications included!), we’ve rolled out a ton of features designed
