You’ve probably been in a Starbucks when they hand out free pieces of cakes, or shots of drinks tasters. Why do they bother? Doesn’t a massive brand like Starbucks merely have to open its doors to get paid? For most of its income yes. But even large companies see the tremendous value in having a […]
How to grow your creative business using ‘tasters’ – Red Lemon Club Read More »
In this episode, Alex answers a reader question on promoting one’s creative business. He introduces his ‘tripod of awareness’ idea that provides the backbone of the marketing strategies he advises for his clients, and uses himself. Also discusses other self-promotion avenues that have worked for Alex and others, as well as cool and interesting new
How to Promote Your Creative Business? Here’s What I Do… – Red Lemon Club Read More »
In this episode, Alex answers a reader question on overcoming creative slumps. He shares his idea of a slump, an ego, being a victim, the core factor why creative people do not want to take action and how does it affects the creative energy. Alex also shares some tips and tricks on how to overcome
How to Overcome Creative Slumps? – Red Lemon Club Read More »
In this episode, Alex answers a reader question on developing your own creative style. He shares his experience of how he develops his own creative style over the years of being an illustrator, an author and a creative coach. Alex also shares two important factors in finding and developing your own style, which are: finding
How To Develop A Style That Is Yours? – Red Lemon Club Read More »
By Lisa Aldisert Mid-career professionals often face the pyramid challenge: What got you to this stage of your career isn’t what will take you to the next level. If you work for an organization like this, it means that several people will be vying for their next big move. It also means that what has made
4 Ways to Get Ahead While Working for a Tough Boss Read More »
By Mark Zeni Are you successfully driving traffic to your blog? For marketers or business owners, it is very important to be on top of every digital marketing strategy. This is the only way you’ll generate leads. Instagram can be a great social media marketing tool to
4 Instagram Tips You Should Follow for driving Traffic to Your Blog Read More »
The following post is sponsored by Staples. The words are all mine. They paid for me to give away an hour of consulting to a small business owner looking to grow their business. John Grossman runs the Holyoke Hummus Company out in western Massachusetts. He started out with a food truck promoting fresh tasty falafel
Sponsored Post – Staples Consulting Sweepstakes Winner Read More »
The following is a sponsored post. I love working with Staples. It’s important you know that my words are my own and that they pay for the opportunity to reach you, not to impact my opinions. The reason I love Staples comes from when I was younger. I used to run a greeting card business
Sponsored Post – Reach People with Print Read More »
My son and I are learning a bit about coding. I’m downright not-smart at it. It doesn’t come naturally to me. My son? Well, he started learning on Scratch when he was five. So when I saw that Unity had released a game making software (aff) called Swords & Shovels, I was intrigued. Making a
Your Kids Want to Make Their Own Games Read More »
Don’t let low sales dash your dreams. Use this marketing checklist instead to figure out where you’re going wrong. Yeah, it might take a little revision — or a whole lot — but if you’re serious about success, you can’t settle for mediocre any longer. Ready to get started? 1. Audit Your Images ☑️ Listen,
Low Sales? Use This Checklist to Figure Out Where You’re Going Wrong Read More »
