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Do you Know What Kinds of Business Insurance you Need?

As a business owner, it’s important to be positive and optimistic for the most part. However, if you plan on being in business in the long run, it’s pretty unrealistic to think that nothing bad is ever going to happen. Insurance is a great tool that can be used to protect you against the unexpected and […]

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Top 6 Channels to Consider When Spending your Marketing Budget

You have a chunk of money dedicated to marketing. But do you know exactly how you’re going to spend it? A surprising number of businesses don’t have a defined marketing budget breakdown to use as a starting point. This also means there aren’t any specific goals or metrics they’re chasing either. The best marketing efforts

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Beware of These Expenses — You Might be Paying Too Much

I just finished reading Profit First which is a must read for business owners whether you’re new to entrepreneurship or have been going steady for some time. Profit First teaches you how to turn your business from a cash eating monster to a money-making machine. This involves implementing a strategy that helps you lower expenses, pay off debt and start

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Is Your Small Business Ready for a Possible Trade War with China

Chinese manufacturers are feeling the pinch of President Donald Trump’s tariffs as U.S. retailers continue to slash orders and cut down on price. US Retailers Prepare for Trade War with China Major U.S. retailers are bracing themselves as the country prepares for more levies to be slapped on Chinese goods. Home Depot and Walmart, for example, have

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Accounting Reports for Small Business Don’t Have to be Complicated, Read This

When it comes to small business accounting, most people know that it is important to keep your records updated for taxes. However, there are many more benefits from small business accounting that you can use to grow, improve, and expand your business. Accounting Reports for Small Business Here are some of the most important accounting reports for

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what does it mean to have a customer centric culture and how does it help you

Any business that lacks a customer centric culture is well on their path to being irrelevant. But customer service statistics show that those that are customer-centric become profitable faster. In a recent Aragon Research Podcast, Nextiva’s CMO, Yaniv Masjedi, and Aragon Research founder and CEO, Jim Lundy, discuss this topic. They also discuss how businesses can meet

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Getting Your Clients to Pay on Time Doesn’t Have to be Hard

Late invoices are the bane of all of our existences. Income from a freelance and consulting business can naturally ebb and flow. Late invoices during an already slow period can cause serious panic. I generally give people the benefit of the doubt. Invoices aren’t always running late because they don’t want to pay you. Sometimes there are

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Master the Art of Repurposed Marketing Content with These Tips

Content is the buzzword now in the digital age. Celebrities create content. Businesses create content. Influencers create content. Everyone is creating content. There is a lot of pressure for creators to make new content constantly because people are always online and looking for new ways to be entertained and informed. In an effort to create

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Getting Your Small Business Ready for the Holidays Doesn’t Have to Be Hard

The holidays can be a busy time for small business owners. Or, it can be a slow season. Most entrepreneurs hope to find a nice balance somewhere in the middle. When you run an online business, it can seem nearly impossible to find the time and motivation to unplug from your business and take time off.

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