Publisher Channel Content

10 Important Interpersonal Skills at Work that Set Professionals Apart

Management, Publisher Channel Content /

When it comes to developing your professional skillset, technical skills usually get all the limelight — but what about interpersonal skills at work? Interpersonal skills like empathy and honesty are critical to professional success. Pairing high-quality interpersonal skills and with superb technical skills is a recipe for a unicorn professional. But where can you find […]

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7 Social Media Marketing Courses to Bookmark NOW

Marketing Tips, Publisher Channel Content /

Want to stay up to date with the latest social media marketing tactics? Then constant education is necessary. Social media is fast and furious, and what worked last year won’t necessarily work this year — heck, what worked last month might not work this month! No matter your industry and no matter the social media platforms you invest in, you’ve got to

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50 Articles About Customer Service You MUST Read

Publisher Channel Content, Small Business Operations /

To serve today’s customers, we must think beyond automated sales emails or chatbots. Ask yourself if you’d like to be pitched to immediately after you’ve downloaded an ebook or white paper. We’re guessing, no. So, what’s changed in customer loyalty programs? How do you keep ramping up customer retention? What does amazing customer service mean

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Traits of Unicorn Marketers of Which You May Not be Aware

Marketing Tips, Publisher Channel Content /

Unicorn marketers are rare — so rare that I’ve only come across a few in the wild. Some of these unicorn marketers were consultants. Some were part of an in-house marketing team. A few of them were marketing executives. All of them had five things in common. I’ve explained before that modern unicorn marketers have

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Do You Consider Yourself a CEO or Entrepreneur?

Publisher Channel Content, Startup /

Last week I hosted/emceed the 3 day Small Business Leadership Conference in Orlando, Florida hosted by the Jim Moran Institute and the Florida Small Business Development Center Network. One of the many breakout sessions I attended was focused on finances and led by Octavia Conner, virtual CFO and founder of Say Yes To Profits and she challenged us with the question, “Are you

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11 Social Media Marketing Tools to Bookmark Now

Publisher Channel Content, Social Media /

Want to save time? Boost productivity? Get organized? Develop new, unicorn-level social-media strategies? The workflow of a social media marketer can be chaotic and overwhelming — but it doesn’t have to be. Tools like MobileMonkey, Meet Edgar, and IFTTT, to name a few, help you get the job done and stay sane. Every social-media marketer should have these 11

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Facebook Messages Ads are an important metric for your chatbot

Publisher Channel Content, Technology Trends /

If you haven’t built a Facebook Messenger chatbot yet, it’s time to jump in — you can build one in minutes without using any code (all you need is a free chatbot builder like MobileMonkey). You’re a step ahead of your competitors. How to Measure your Messenger Chatbot Success Now the trick is to monitor

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