Lead generation is crucial to business health. There’s no getting around that. Without a steady stream of leads flowing in the door every day, it’s hard to sustain the momentum needed for successful business growth. But if you’ve put all the standard lead generation wisdom to work and you’re still falling short of your revenue […]
Facebook groups are the most underestimated marketing strategy when it comes to generating engagement and leads. I have seen marketers using Facebook groups as a strategy to increase referral traffic, but, alas, this is not the best way to leverage the power of groups. If promoted correctly, Facebook groups have the potential to generate direct
12 High-Performing Facebook Group Engagement Tactics Read More »
My mother gave me an unintentional surprise a few weeks ago: she told me that “content is king.” My mom certainly isn’t an undercover content marketer — she uses the Internet to interact on Facebook and read gardening blogs — so this just proved to me that all Internet users are aware that content is
7 Types of Interactive Content—Why and How to Use Them Read More »
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