Marieke van de Rakt Marieke van de Rakt is the founder of Yoast Academy and CEO of Yoast. Her favorite SEO topics are SEO copywriting and site structure. SEOs like keywords. These are the words people search for. The words that make your posts and pages rank. You put a lot of effort into finding […]
Why you should use synonyms and related keywords • Yoast Read More »
Marieke van de Rakt Marieke van de Rakt is the founder of Yoast Academy and CEO of Yoast. Her favorite SEO topics are SEO copywriting and site structure. Do you want your articles to be as well optimized as possible? Do you aim for that number 1 position in the search results? And do you
How to Yoast your post • Yoast Read More »
Marieke van de Rakt Marieke van de Rakt is the founder of Yoast Academy and CEO of Yoast. Her favorite SEO topics are SEO copywriting and site structure. For a blog, it’s of great importance that people can read the texts of your post properly. Reading from screens is hard, so make sure you don’t
The importance of typography • Yoast Read More »
Jono Alderson Jono is a digital strategist, marketing technologist, and full stack developer. He’s into technical SEO, emerging technologies, and brand strategy. Headings help users and search engines to read and understand text. They act as signposts for the readers, and make it easier for people to understand what a post or page is about.
How to use headings on your site • Yoast Read More »
Marieke van de Rakt Marieke van de Rakt is the founder of Yoast Academy and CEO of Yoast. Her favorite SEO topics are SEO copywriting and site structure. Is it worth your while making your text a pleasant read? Will it lead to higher rankings and more traffic? Is readability a ‘ranking factor’? At Yoast,
Does readability rank? On ease of reading and SEO • Yoast Read More »
