Social media is changing at a rapid pace. For example, the content format Stories was introduced on several major social media platforms slightly more than a year ago. Now, it’s one of the most popular content individuals are posting. More than 300 million people are sharing stories on Instagram and WhatsApp separately every day, and […]
Nobody thinks starting a business will be easy. But sometimes it’s a lot harder than expected. According to a study conducted by Netherlands-based printing company Vistaprint (NASDAQ: CMPR), one-third of business owners admitted running a company is harder than they initially thought. Millennials, in particular, were surprised at the level of work required to get
One-third of Business Owners Say Entrepreneurship “Much Harder” Than Expected Read More »
There’s a good chance that your employees aren’t very happy with your business’s processes, according to a just-released study from Nintex, a workflow and content automation company. And that perception could cause many of them to seek employment elsewhere. The Relationship Between Business Processes and Employee Morale The study, called the “Definitive Guide to America’s
2 in 3 Employees Don’t Trust Your Process, Many Looking for New Jobs Read More »
What’s in store for the social media industry in 2018? The way consumers use social media channels is constantly evolving and as marketers and entrepreneurs, we need to adapt to these changes. To better understand these changes, plus what’s ahead for 2018 and beyond we teamed up with Social Media Week to collect data from
The State of Social 2018 Report [New Social Media Marketing Data] Read More »
You might have noticed: Google has made search results snippets longer. In the past it showed up to ~160 characters, now it can be much, much longer. We’re currently researching what this means for site owners. We’ve also changed the Yoast SEO recommendations for meta description length in expectation of the results of that research.
Google’s snippets and the length of your meta description • Yoast Read More »
Home Podcast How Jen Young Embraced Failure and Built a Thriving RV Marketplace [podcast] Join Our Exclusive Network Subscribe now to our newsletter and get exclusive articles and deals ready to increase the ROI of your company! This post originally appeared on Growth Everywhere, a marketing and business growth blog. Hey everyone, in today’s episode
How Jen Young Embraced Failure and Built a Thriving RV Marketplace Read More »
Chances are you have one or more devices within arm’s reach. Don’t worry you’re not alone! 71% of Americans sleep with or next to their smartphone according to Bank America research. We live a 4+ screen world. We’ve got smartphones, tablets, computers, televisions and e-readers. Table of Contents Depending on your age, location and/or lifestyle,
How We Consume Content Now (And What It Means For Your Marketing) [INFOGRAPHIC] Read More »
At Buffer, we’re big fans of using data and research to guide our social media strategy. So when it came to finding the best Instagram strategy, I turned to social media studies. I read through more than 20 studies on Instagram marketing from companies like Facebook, Simply Measured, and News Whip. Some analyzed the top Instagram accounts
8 Actionable Instagram Marketing Tips, Backed by 20+ Studies Read More »
All businesses are guilty of it, focusing daily on acquiring new customers, ensuring they convert with their brand and not with a rival company… and then forgetting about them, until it’s time to lure them into making another purchase. But, after the conversion, what do we do? In the age where consumer expectations are high,
There’s a tale of two small businesses. They’re the same type of business with one big difference. One is growing and another is stagnant and making more work for itself than it’s worth. The reason for that big difference: automation. That’s the gist of the new Small and Medium Business Trends Report from Salesforce. Salesforce
Automation Crucial to Growing Your Small Business Read More »
