The holiday season is a key period for any marketer. It’s a great time to engage with users and customers and stand out in our recipients’ inboxes. However, holiday season or not, more than 50% of users will read our email on mobile devices. This means that, as beautiful as they are, our email campaigns […]
In the past, when you received a non-responsive email, you blamed the phone, you gave it a shake, or you might even have tried the classic but miraculous technique of closing and reopening the app. That was then, when our inboxes still seemed like remote digital paradises. Now, how many emails do you get a
We love email marketing here at Econsultancy. It may not be the newest or most exciting method of driving traffic to your business but by gosh it works. However, if it is the early days of your company you may assume that email marketing is something you might do further down the line, once you’ve
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