Sales

The 1 Thing You Need to Do to Build a More Profitable E-Commerce Business

Sales, SEO BLOG /

The business of e-commerce is booming. And considering how easy it is to build a website, starting an online business has become very competitive. Right from identifying a product with the right target audience, then analyzing its potential, and making a strategic business plan, it involves making many decisions. A recent report on e-commerce trends […]

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How to Measure Social Selling to Improve ROI

b2b, Sales, SEO BLOG /

Social selling can be described as the art of connecting with sales prospects and building meaningful relationships with them, typically through your brand’s chosen social media platforms, to position your business at the forefront of their mind. The CSO Insights 2016 Sales Enablement Optimization Study found that effective social selling sales training services could improve win rates

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Don’t Believe Everything You Read: Why Google Shouldn’t Have Fired James Damore

Company Culture, Google, James Damore, Sales, SEO BLOG, Women In Business, women in tech /

Did you read the memo? Yes, that memo. It’s the one that James Damore wrote that got him fired from Google. I did. I seriously disagree with Google’s firing of Mr. Damore. Yet, Damore’s varied statements as reported did seem inflammatory and cause for disciplinary action. The only problem is that once you read what he

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4 Flavors of Sales Lessons From the Ice Cream Truck

Sales, Sales & Marketing, sales lessons, sales tactics, sales tips, SEO BLOG, small business sales /

One of the rites of passage of childhood in many cities is the beloved ice cream truck! In many neighborhoods and city parks, kids come running when they hear an ice cream truck’s familiar tunes. The ice cream truck is an inevitable part of summer, but there’s also a careful sales strategy behind it—and other

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13 Motivational Quotes (and Proven Strategies) to Dramatically Improve Sales

Sales, SEO BLOG /

Sales are the lifeblood of any business — but selling is hard. When you’re struggling to find new prospects, it’s easy to get down. When you’re struggling to turn prospects into customers, it’s easy to get discouraged. When that happens, you need to get yourself — and your sales — back on track. But that

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These Are the Digital Marketing Tactics That Will Get You Those Valuable B2B Leads

2017 State of B2B Digital Marketing, B2B Marketing, Digital Marketing, LinkedIn, Sales, Sales & Marketing, SEO BLOG /

Does your small business use online marketing tactics to generate B2B leads? With so many ways to attract leads online, sometimes it’s hard to know what to focus on. A recent study, 2017 State of B2B Digital Marketing, has some insights into what digital marketing tactics are worth your time and effort. Social media, email

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