Text is a Great Way to Increase Your Engagement with Consumers, Says Zipwhip CMO

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“For businesses, the communication channels of email and phone are just becoming less and less effective,” says Scott Heimes, Chief Marketing Officer at Zipwhip. “Text is a great way to increase your engagement and responsiveness with consumers. They’ll actually respond to a text.” Scott Heimes, Chief Marketing Officer at Zipwhip, discusses how two-way text messaging […]

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