May 15, 2017 (Vol. 37, No. 10) Kristen Slawinski Ph.D. Contributor GEN Mountains of Biodata Are Rising, and the Gold They Contain Is Just Starting to Be Extracted in Earnest Biodata gold is all around us, but it is hard to find, distributed as it is in traces throughout a vast biodata landscape, one that […]
Machines Learn to Sift Big Biodata Read More »
Is SEO Link Building Cost Efficient For New Businesses?Pexels.com For the big business with a massive stream of revenue and an entire in-house marketing team, link building is a no-brainer strategy. But for the startup entrepreneur trying to stay cash flow positive, it may not seem like the best early-stage investment. ARTICLE CONTINUES AFTER ADVERTISEMENT
Is My New Business A Good Candidate For SEO Link Building? Read More »
HubSpot Inc (NYSE:HUBS) General Counsel John P. Kelleher sold 972 shares of the business’s stock in a transaction dated Thursday, January 3rd. The shares were sold at an average price of $122.60, for a total value of $119,167.20. Following the completion of the transaction, the general counsel now owns 39,659 shares in the company, valued
HubSpot Inc (HUBS) General Counsel Sold $119,167.20 in Shares – BharataPress Read More »
The internet has a long memory. And if what you’re known for is bad, that bad thing will likely dominate your Google search results. This is a problem for Walkerton, Ont., where seven people died of E. coli in 2000. Now, its looking to tackle it by applying for a provincial grant to launch a search engine optimization
18 years after deadly E. coli outbreak, Walkerton tries to fix its Google footprint Read More »
Everyone is talking about Conversion Rate Optimization – but does everyone do it? Most of the times CRO is put on sidelines while planning for your digital marketing strategy. Is it important or you can afford to ignore it? Let’s find out. CRO is a process of creating compelling user experiences for your site visitors
What is CRO and why is it important Read More »
When we launched in the summer of 2012, we were primed to go to market with a functional platform and a strong financial backing to support initial marketing expenses. Unlike many early-stage startups, we had the ability to spend with relative freedom and could invest in expensive, traditional marketing channels. Initially, we thought this approach
Five Considerations For Building Cost-Effective Marketing Read More »
Marketing is evolving at an exponential rate. In fact, one survey found that 76% of respondents felt “that marketing had changed more in the past two years than in the previous 50.” Consider these digital marketing stats: By next year, mobile will account for 72% of digital ad spend. Over the last year, 60% of people started using
The Top Four Digital Marketing Strategies Of 2018 Read More »
A wave of digital technology is transforming industry after industry, and professional services are no exception to this trend. Potential clients now have new ways to learn about and vet potential service providers. This change is forcing firms to rethink their digital marketing strategies if they wish to remain competitive. In this post, we will
Digital Marketing Strategy for Professional Services Read More »
Today’s digitally connected, always on the go, and modern consumers, are the current auto shoppers. So, in order for automotive dealerships to target these modern consumers, they have to become just as online and digitally connected. With an ever-changing industry, like the automotive industry, it’s even more important for dealerships to find ways to sell
Automotive Digital Marketing – A Comprehensive Guide Read More »
The industrial manufacturing sector is constantly seeing new technological innovations and advancements as businesses compete to stay ahead of the competition and at the forefront of their industry. Similarly, digital B2B advertising and marketing practices undergo the same rapid rate of change and advancement. But with so many options and platforms available today, getting started
What’s The Difference, And Which One Is Right for You? Read More »
