search engine optimization google

Small businesses grapple with the decline of Google’s organic search

Google’s steadily improving search algorithm over the years has led to the rise of two things: more clicks going to Google-related properties and more web searches resulting in no clicks at all. Charles Platiau/Reuters Avery Swartz is the author of See You on the Internet: Building Your Small Business with Digital Marketing (coming March, 2020). […]

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Zink: Using creativity to innovate new products and services – News – Sarasota Herald-Tribune

According to Steve Jobs, “Creativity is just connecting things. When you ask creative people how they did something, they feel a little guilty because they didn’t really do it, they just saw something. It seemed obvious to them after a while. That’s because they were able to connect experiences they’ve had and synthesize new things.”

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Huron East now has Digital Service Squad

Huron East now has Digital Service Squad

Kaleda Connell, Huron East Digital Service Squad (photo by Bob Montgomery) By Bob MontgomeryOctober 21, 2019 3:43am The municipality of Huron East has launched its Digital Main Street program. Digital Service Squad member Kaleda Connell says the goal of the program is to increase the digital presence of all of the municipality’s small businesses to

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Solo practitioner gains 807 new patients in a year with help from practice growth tech

Dr. Angela Willis, a family physician, solo practitioner and practice owner, in Nashville, Tennessee, bought a practice and had been seeing that previous practice’s patient load for about a year. She had been slowly growing the new patient volume, but it was just that — slow going. THE PROBLEM “We only have three people on

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Gadgets weekly: iPad, Redmi Note 8, Pixel 4 and more

Top technology majors such as Xiaomi, Apple, Google, Honor, and others unveiled new products globally and also in India this week (October 13-19). DH lists the latest prominent gadgets to keep you abreast of everything that’s happening in the world of consumer electronics. Apple iPad (2019)Apple kicked off the week with the release of the

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Redefining SEO in the Age of Digital Transformation

Search engine optimization (SEO) is in the midst of a massive evolution. From the rise of semantic search to voice search, image search, and mobile search, the rules of SEO have changed dramatically in only a few years. This evolution makes sense, considering what digital transformation is all about: the desire to improve the customer

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Using Topic Clusters to Improve Law Firm SEO

Improving search engine optimization (SEO) helps law firms improve their search engine result page (SERP) ranking and get more organic traffic coming to its website. Identifying what keywords to use on its web pages assists law firms in increasing their SERP ranking. Keywords remain important, but law firms should consider topic clusters. Using topic clusters

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