Facebook has put together a short explainer video with details about how its search results work. The company says it wants to be more transparent about what’s happening when users search for content on Facebook. Facebook crammed as much information as it could into its less than 2-minute video. Here’s what was revealed. How Facebook […]
WordPress is considered as an online, open source web creation tool written in PHP language. Considering the search Engine Optimisation WordPress has a significant impact. The WordPress is considered to be the essential aspect of content management and is said to be trending these days. Making use of WordPress will probably help you to create
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YouTube transformed the way many used the web and consume content. As the second largest search engine in the world, YouTube has over a billion users, almost one-third of total internet users (source). But getting noticed on this channel takes much more than simply posting videos. In this video, I’ll share some YouTube SEO optimization
Wednesday, November 14, 2018 As a law firm, it is important to have a website that abides by the rules and regulations that have been dictated by the various state bar associations. However, that does not mean that an attorney website cannot utilize some of the best marketing practices being used today. Search engine optimization
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In the last couple of years, a lot has changed in the SEO world. Although a lot has changed, certain fundamental principles and truths about SEO remain unchanged. For instance, targeting specific keywords with the intention of improving the organic rankings of a website no longer work with search engines in 2018, however, you need
Three key tips for SEO optimization | Articles | Chief Digital Officer Read More »
The search landscape has come a long way. Do you remember how basic search queries were 20 years ago? If you’re under 30, you missed out on that golden era. Others will remember what life was like using Internet Explorer or Netscape Navigator on Windows 98. I vividly remember the first query I ever typed
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Unlike their American cousins, who generally wait until Black Friday to launch their Christmas ad campaigns, the Brits start right after Halloween. Why? Because they don’t celebrate Thanksgiving over in the UK. So, there is no reason to wait before launching Christmas ads that trigger intense emotions like happiness and warmth, with an occasional hint
3 Reasons Why the New John Lewis Christmas Ad Is a Flop Read More »
Shinya Tajima, founder of Search Engine Theory. Photo: Supplied Shinya Tajima is the founder of Search Engine Theory, an SEO and online marketing agency that specializes in providing digital marketing for individuals and businesses. The firm cares about delivering authentic, ethical SEO services in an online world that’s filled with spam. What is your background
Shinya Tajima reflects on his SEO career and shares SEO tips Read More »
With over two million apps in both the Apple App Store and the Google Play Store, it’s important to do all you can to maximise the chances of people finding your app(s). A crucial part of App Store Optimisation (ASO) is selecting the correct app store keywords to use to show both the stores, and
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Corporations are growing a lot more knowledgeable of your really need to understand and implement not less than the basic principles of internet search engine optimization (SEO). However, if you go through a range of blogs and websites, you’ll quickly see that there is quite a bit of uncertainty above what tends to make up
