search engine optimization tips

ZOG Digital Announces Integrated Amazon Digital Marketing Services

search engine optimization tips, SEO BLOG /

“Each month, millions of consumers research, compare, buy, and review products without ever leaving the Amazon platform,” says Mark Healey, VP of Search Engine Optimization at ZOG Digital. “It’s a marketplace that accelerates online growth and many brands are getting left behind. We’re helping clients transition into and grow a revenue-generating presence on Amazon.” On […]

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7 Tips When Expanding Your Search Engine Optimization Team

search engine optimization tips, SEO BLOG /

Search engine optimization (SEO) involves hundreds of moving parts. If you’re managing a site with several dozen pages, or one that expects to compete with national-level major businesses, there are too many considerations and responsibilities for one person to conceivably handle. Instead, you’ll need to hire a team of people to work alongside you, divvying

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Exults Search Engine Optimization Specialists Discuss Their Top Tips for High Google Rankings

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“Content is king. You want to create rich, valuable content that users find useful and Google reads as relevant.” – Romayne Taylor, Exults’ SEO Search Specialist Fort Lauderdale, FL (PRWEB) September 23, 2017 In today’s competitive market, Search Engine Optimization (SEO) is a valuable and profitable digital marketing strategy to boost engagement and increase

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Top 8 Ideas to Optimize Your PPC Performance

search engine optimization tips, SEO BLOG /

‘); $(‘#scheader .sc-logo’).append(‘ ‘); $(‘#scheader’).append(”); $(‘#scheader .scdetails’).append(‘ ‘+cat_head_params.sponsor+’ ‘); $(‘#scheader .scdetails’).append(cat_head_params.sponsor_text); $(‘#scheader’).append(‘ ADVERTISEMENT ‘); } }); }); PPC optimizations are essential to sustain or improve your paid search advertising campaigns’ performance and reach organizational goals. Sometimes it can be overwhelming – where should you start? There are several components of a PPC account that can

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How To Write Social Media Posts That Boost SEO

search engine optimization tips, SEO BLOG /

It is no news that social media is a great channel for promoting content and boosting search engine optimization (SEO). Regardless of your website’s niche, it is essential to write social media posts that boost SEO.  Active social media profiles have been known to drive high quality website traffic. The number of Twitter followers, Facebook fans, YouTube

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5 Crucial web design tips that will boost conversions

search engine optimization tips, SEO BLOG /

Having an excellent web design is important for any company. A web designer is always challenged with crafting digital solutions that do not only look good but are user-friendly as well. Good company websites should be able to effectively convert traffic coming into their site while a website conversion is the most important factor in

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The 7 Top Skills You Need to Be Good at SEO

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If you’re interested in transitioning to a career in SEO (search engine optimization), or you’re currently an SEO professional looking to improve your performance, it’s helpful to take an analytical look at the skills most important to become a successful search marketer and find ways to improve them in yourself. Related: SEO Is More Than a

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The limitations of Google AdWords demographic targeting

search engine optimization tips, SEO BLOG /

Many advertisers are well aware that Google has targeting options available in AdWords that give brands the ability to adjust bids, ad copy and landing pages for demographic groups based on age, gender and average household income. These levers can be useful for targeting search campaigns only to the most relevant groups, as well as

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