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Five ways to use predictive analytics

The era of graphs and spreadsheets as a way of thinking about analytics is beginning to approach its end. Predictive analytics, along with associated artificial intelligence (AI) and machine learning technologies, are changing the way in which we deal with data. These tools are becoming more accessible, and ‘big data’ thinking is no longer limited […]

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Tools to assist your SEO check-up

Whether you are new to SEO and looking for a litmus test of your website’s health, or have an ongoing campaign that may need a little refreshing, it’s always a good idea to perform regular check-ups or audits. If you have complex campaigns that are already in full swing this may seem like a lot

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An introduction to innovation in consumer search optimization

It may be obvious statement, but over the last 15 years the internet has completely transformed the retail industry. The once flourishing high-street is declining, as more and more consumers are swapping the shopping experience for the convenience and added choice that online retail offers. Mobile technology means more people are purchasing products via apps

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Effective SEO Techniques that Work in 2018 & Beyond

UPDATED! One of our most popular posts in 2017, this ultimate guide to SEO techniques that grow rankings has been updated to get you ready for a successful 2018!  In today’s rapidly shifting world, SEO techniques can change on a dime—and the worst part is that you might not even know it. Hacks that could

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Consumers lose trust in businesses with inaccurate NAP

Over the years we’ve seen the importance of the humble business listing change. While citations were once considered key link sources and their accuracy a contributing ranking factor for local search, today their impact has waned somewhat. However, as Moz’s most recent Local Search Ranking Factors survey found, NAP (Name, Address, Phone number) details in

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How Michael Mandel Created a Crowd-Sourced Real Estate Info Site

How Michael Mandel Created a Crowd-Sourced Real Estate Info Site Skip to content Home Podcast How Michael Mandel Created a Crowd-Sourced Real Estate Info Site for Brokers [podcast] Join Our Exclusive Network Subscribe now to our newsletter and get exclusive articles and deals ready to increase the ROI of your company! This post originally appeared

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How to Turn Down a Shark Tank Offer and Double Your Business Anyway

This post originally appeared on Growth Everywhere, a marketing and business growth blog. Ok, so this post is not exactly about how anyone can turn down a Shark Tank offer and double your business – it’s about how Patrick Ambron, CEO of Brand Yourself, an online presence management company, did that. But we can all learn

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6 Awesome Ways to Use SEO for Customer Acquisition

We all need new customers, both to get our business going initially and to continue growing it. Determining how your audience finds your site, which channels they prefer to engage with you on, what type of content they enjoy reading from you, and much more – these questions make up the core of a successful marketing

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How Animoto’s Brad Jefferson Reinvented the Video Creation Service

Home Uncategorized How Animoto’s Brad Jefferson Reinvented the Video Creation Service (podcast) Join Our Exclusive Network Subscribe now to our newsletter and get exclusive articles and deals ready to increase the ROI of your company! This post originally appeared on Growth Everywhere, a marketing and business growth blog. In today’s episode, I share the mic

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