How do we continue to make a path for ourselves, learning, solving problems and making money on the internet? What are the ways in which we, as entrepreneurs, can add value, communicate it and help clients reach their full potential? These questions and their answers continue evolve as the world orbits the sun and we […]
Balancing Your Business Mind and Creative Brain with Chris Do Read More »
As a salesperson, you’re trained to ask customers what they want in terms of your product offerings. That’s wise advice but it’s incomplete. If you only ask customers what they want and then give it to them, you’re missing the biggest opportunity that has ever come in front of you – the chance to sell
5 Sales Strategies Not Found in How-to Books Read More »
You’re at a cocktail party. Someone approaches you and says: “Hey, I hear you’re a _____ and you’ve do _____ for a living. I have this problem I need help with. It’s right up your alley. Here’s my question:___________________?” What do you do? Whip out your Freshbooks Mobile App and crush out an invoice for
3 Steps to Finally Charge What You’re Actually Worth Read More »
Wrapped up in the excitement of selling your business, you run the risk of making rookie mistakes, and nothing repels prospective buyers quite like rookie mistakes. Clean books and organized documentation could be the leg up you need to clinch a deal. However, faced with a cluttered storage closet — a common situation resulting from
Record Management Tips For Selling Your Business Read More »
No matter what industry you’re in, I’m willing to bet there’s a lot of competition. As you struggle to stand out in a sea of businesses, consider that an evidence-based sales process could be the competitive advantage you’re looking for. Did you know that at a typical firm 13% of the sales staff generates 87% of
Make Sure Your B2B Sales Process Follows These 5 Evidence-Based Best Practices Read More »
So, you want to know what converts better? $1,499 or $1499? Or in other words, you want to know if a comma impacts the way people perceive your price? Well… Here’s how selling works: First, you make an offer. Then, potential buyers look at the VALUE and the PRICE of your offer. And they compare
So, I remember when I tried to sell someone one of my older, high quality domain names. At the start of the negotiation process, we were at a standoff… Should I make the first offer? Or should he? We traded several emails. None of us crossed the line. He wouldn’t tell me what he wanted
“Help! When I negotiate, should I make the first offer?” Science reveals the answer… Read More »
The Recent Shift in the Marketing and Sales Landscape Marketing and sales are closely related, but not exactly the same. It’s vital to your business that you know the difference. Just ask marketing expert Bryan Kramer. He is a two-time bestselling author of the books There Is No B2B Or B2C: It’s Human to Human,
The Recent Shift in the Marketing and Sales Landscape Read More »
Yep. I spent $139,614.18 on one Facebook ad. Why? Well… Read this! Let Me Break It Down For You… Every single person who clicked on that ad was sent into what’s known as a “sales funnel.” What’s a sales funnel? Well… Here’s a visual representation: Or, in other words. * People visit your website. *
So, I spent $139,614.18 on one Facebook ad. Here’s why I did it… Read More »
How do you persuade someone to buy your product or service… even if you’re not great at “selling?” If you read advice from other “experts,” you’ll see that they recommend you use shady tactics like “fake scarcity,” “fake discounts,” and worse, they’ll encourage you to outright LIE… UGH! David Ogilvy always said, “The customer isn’t
How to Sell More: 3 Steps to the Perfect Sales Pitch Online Read More »
