As every SEO knows, the rise of mobile searches has prompted Google to prioritize mobile signals in determining search results. To that end, the search giant is in the slow-going process of rolling out its mobile-first index, which is expected to be fully implemented sometime next year. In the meantime, getting sites ready is a […]
Mobile-first updates from SMX East Read More »
This week the biggest discussions centered around the shift from organic to paid over the last two years. Also, Danny Sullivan announced that he will be working at Google in a liaison type role. Search News Discussions: New Findings Show Google Organic Clicks Shifting to Paid View full discussion Growmap, shared a blog post from
The big discussions this week included theories around the recent rankings shakeup and around Googles recent announcement to remove the first click free policy for publishers but is the new approach really a win for publisher? Google also announced that a huge increase to Adwords daily overspend budget limits. Search News Discussions: WMW members Share
Did Google Update Just Happen? And Other SEO Discussions: Weekly Forum Roundup Read More »
As the world becomes increasingly connected, it’s becoming more vital than ever for virtually all businesses, regardless of size, to have a global online presence. As Search Engine Land columnist Brendan McGonigle rightly notes, if you only advertise in the United States, you’re missing out on billions of potential customers. But taking a one-size-fits-all approach
Why going global is essential to your business Read More »
This week Google presents their proposal for assuging EU anti trust authorities. iOS 11 launched to users with new intelligent tracking prevention. Members discuss how to get accurate rank tracking data and what to do if you’re a well known brand but do not rank for your core short tail term. Google May Open Up
This week brings us news that Facebook Ad audience metrics may as accurate as some advertisers imagine. Additionally, an attendee at an event in Canada gets confirmation that click data does play some role in organic search rankings. Also, EU renews a possible filter as part of copyright proposal Facebook Ad Metrics Questioned by Analyst
Facebook Skewed User Data, Google on Use of Click Data in Rankings: Weekly Forum Update Read More »
In an effort to consolidate data while providing each advertiser their own important KPI stats, Google is launching dashboards to within their AdWords product. As an advertiser, your first thought might be that this already exists within the “home” tab of an account. The difference with customization “Home” modules and “dashboard” information is that instead
Customizable, collaborative dashboards to arrive within AdWords Read More »
This week, there was much discussion and speculation around Gary Illyes claimed that you can’t know which links are critical, and how webmasters should understand what he was saying and why. The community also talked about what they hope to gain from when Google switches to mobile first indexation. Also as study shows that up
Gary Illyes on Link Value, Planning for Mobile First Index and More: Weekly Roundup Read More »
This weeks major discussions dealt with the upcoming HTTPs chrome flag change, Facebooks revamp of their video product, Googles testing of new publisher subscription features. Other noteworthy discussions dealt with best practices for site migrations. Be HTTPs by October or Chrome will show “not secure” flag View Full Discussion The latest version of chrome is
Chrome October “Not Secure” Flag, Facebook Video Revamp, and More: Weekly Forum Roundup Read More »
This week there have been some interesting news from Facebook, with announcements that they will no longer be counting accidental clicks and that load time will now be feed ranking factor. Members also discussed the state of AI and if the current AI techniques are all that they are promoted to be. In Google news,
