SEM Industry

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AMP as a Ranking Signal, Google Search Console Refresh and More: Weekly Thread Roundup

It’s been another busy week in search with a number of interesting Google announcements including a Search Console refresh and  a new badge feature in image search. In highlighted discussions, Webmasters discuss what it means to be a Webmaster, revisiting pixel width, whether AMP is a ranking factor, and more? Google Search Console Refresh & […]

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July Algorithm Updates, New AdSense Rule, GSC Data Anomoly & RIP Flash: Weekly Forum Update

Over the last couple weeks there has been extensive discussion around potential algorithm updates in July. Webmasters were reporting issues with Bing Webmaster Tools and Google Search Console reported a data anomaly in search analytics data. We also say good bye (or good riddance depending on your point of view) to Adobe Flash, and more.

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What I learned from the Danny Sullivan/Gary Illyes keynote at SMX Advanced

On June 13, 2017, in Seattle, Search Engine Land’s Danny Sullivan sat down with Google’s Gary Illyes to talk about all things Google. You can read live blog coverage from the session here. In this post, I’ve organized the content of this session into topical groups and added my own analysis. Note: The questions and

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Battle for the Net, News Industry to Collectively Bargain Google & FB + More: Weekly Update

In the last couple weeks, we’ve seen a legislative and legal shift in tides for both Google and Facebook in a number of their biggest markets, see the perspectives and forum member commentary below. Members also discuss a upward trend of bot traffic and new “muting” capability on twitter. July 12 “Battle for the Net”

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Googles Huge $2.7 billion EU Fine, New Facebook Mission & More: Weekly Forum Update

This week’s biggest news was Google being fined 2.42bn euros by the European Commission after it ruled the company had abused its power by promoting its own shopping comparison service at the top of search results. Below we highlight the most indepth discussion of the news you’ll be able to find online. In other news,

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Dwell Time & Page Speed for Rankings & Google Job Search Opens: Weekly Forum Update

This week members discuss dwell time and page speed and how much of a role exactly they may play in ranking. Also, Snapchat unveils a new publisher tool and Google opens up Google Job Search to the dev community. Is Dwell Time A Ranking Factor? Member KernelPanic, references a 2011 blog post from bing about

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Can You Trust SEO Tool Proprietary Metrics, How SEO Has Changed & Latest Advertising Changes – Weekly Forum Update

On a strategic angle this week, members discuss to what degree you can trust proprietary link metrics in SEO tools. Also, members talk about how the SEO game has changed from the 1990s to present. In the tactical realm, members react to changes in Adsense, Facebook Algo, and consider a of if a site should

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Using Analytics To Drive Change For SEOs, Facebook & Google Data Transparency

This week has seen some very interesting discussions around leveraging analytics for SEO, transparency in digital advertising, and of course some interesting technical SEO questions. Analytics is THE engine of change Member iamlost states a case for how analytics can be an agent of change for SEOs who are making do without keyword level metrics,

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Clickbot Bypasses Google Bouncer & Warning On Low Quality Guest Posts: Weekly Forum Update

Does click-through-rate impact Google rankings? Is Google preparing to hit guest posting links again? Will we all be forced to migrate to HTTPS? This week’s forum discussions bring up important points. Join in! Ad Click Bots Discovered In Game Apps In Google Play Store According to researhers at Check Point, Malware “Judy” bypassed Google Bouncer,

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Google’s Planned Chrome Adblocker & Latest Internet Trends Report Released: Weekly Forum Update

This week has been rich in interesting discussions! Forum members have been talking about Google’s planned  Chrome Adblocker, 2017 State of the Internet Trends report, Google’s drop of NOODP meta tag support and what it means for marketers and marketing conferences. Here are our highlights: Report: Google Plans Ad Blocking in Chrome In a perplexing

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