Search outpaced social for referral traffic last year, driving 35% of site visits vs social’s 26% share of visits Thanks to Our Sponsor Source link
Last year, more than twenty agencies and SEO professionals were recognized for their excellence in SEO and search marketing at the 2017 Search Engine Land Awards. To give insight into the winning campaigns and the award submission process, we have been conducting interviews featuring last year’s award winners. In today’s edition of the Search Engine
Spotlight on Search Engine Land Award Winners MediaHub & UPMC Health Plan Read More »
Among the many exciting announcements during AMP Conf 2018 in Amsterdam was the introduction of AMP Stories, a new format similar to Snapchat and Instagram Stories, implemented via a new accelerated mobile pages (AMP) component. Unlike Snapchat and Instagram Stories, which are features within their own respective platforms, AMP Stories are going to be found
Google’s answer to Snapchat and Instagram Read More »
Community Corner: Spotlight on Search Engine Land Award Winners iCrossing, Merkle Inc. & Todd Silverstein Thanks to Our Sponsor Source link
Spotlight on Search Engine Land Award Winners iCrossing, Merkle Inc. & Todd Silverstein Read More »
Today I want to showcase a successful link-building campaign we conducted for a new website and walk through the process in the event others may learn and benefit from what we did. The situation This campaign launched in March 2017 and was done over six months. The website was five months old and had roughly
Using brand mentions and competitive linking tactics Read More »
Community Corner: Spotlight on Search Engine Land Award Winners Wolfgang Digital, Metric Theory & Precis Digital Thanks to Our Sponsor Source link
The company says its AI-powered tool is the first in market. The post CallRail adds a keyword recommendation tool to its phone call listening platform appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Source link
CallRail adds a keyword recommendation tool to its phone call listening platform Read More »
Every time I conduct an in-house survey and ask my linking team, “What do you think is the hardest part of your job,” they answer, “The discovery process!” Just to clarify, when they say “discovery,” they are referring to the process of finding new sites to contact for a link. They are right; it is
Channel your inner explorer to find link-building prospects Read More »
The local search landscape is a constantly evolving beast, regularly changing at the whim of Google My Business and, more and more these days, reliant on consumer reviews. As such, the folks working in this niche of the wider SEO industry have had to be quick on their feet to adapt to changes. It’s no
Local search industry optimistic about 2018 — but less likely to hire Read More »
In 2015, Google announced that it had added RankBrain to its algorithm, cementing the importance of artificial intelligence (AI) in search. Fast-forward to 2018, and search marketers are starting to use AI, machine learning and deep learning systems to uncover new insights, automate labor-intensive tasks and provide a whole new level of personalization to guide website visitors
How AI can uncover new insights and drive SEO performance Read More »
