service desk

How Effective Is the Customer Satisfaction (CSAT) Metric?

Achieving and maintaining a high level of customer satisfaction is important for a business to gain and maintain a competitive advantage. Your customers’ perceptions of your company or brand affect your reputation and your revenue. Interactions with service desk agents have a direct impact on a number of issues—lifetime customer value, loyalty, profitability and more—and […]

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Your Cost per Contact Service Desk Metric May Be Too High

  stevepb / Pixabay The Cost per Contact metric, also referred to as Cost per Call, measures the level of financial efficiency that your service desk delivers as it supports and provides help to customers. What Is the Cost per Contact Definition? In its simplest form, Cost per Contact is the total cost of operating

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