Small Business Advice

Starbucks Opens Restrooms to General Public, Would You Do the Same at Your Business?

Starbucks’ new bathroom policy states that even people who don’t purchase anything in the store can use their facilities, Business Insider reports. Starbucks Opens Toilets to the Public – Here’s Why This update comes in light of a recent “unconscious bias” scandal that took the nation by storm last month when a video of two black […]

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What Crisis? – 58% of Small Businesses Will Invest More in Facebook Marketing

SEO BLOG, Small Business Advice / Good To SEO

The latest round of privacy scandals at Facebook might have been enough to crush a lesser company, but not this social media giant — at least not where small businesses are concerned. As a matter of fact, a new survey by The Manifest titled, How Small Businesses Invest in Social Media in 2018 has revealed

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How to Manage Human Resources Like a Pro

SEO BLOG, Small Business Advice, Sponsored / Good To SEO

As the proud owner of a small business, you’re probably familiar with juggling responsibilities. It comes with the territory. Managing multiple details is no simple task, and prioritizing your to-do list can be a recurring challenge. One area of responsibility — human resources — often gets moved to the bottom of the list when it

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Salesforce Success Story – Matouk Streamlines Operations, Sees Big ROI

SEO BLOG, Small Business Advice, Sponsored / Good To SEO

While Fortune 500 brands enjoy an advantage in scale, small businesses thrive by differentiating themselves through agility and personal customer service. And for family-owned luxury bed linen manufacturer Matouk, choosing the right technology partners empowered the company to compete on price and service while growing customer relationships against their web-based competitors — the result is a 223%

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5 Business Skill Areas to Help You Succeed – Small Business Trends

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It’s no secret that business is one of the most popular fields of study for college students. Degrees in business and related subjects like finance, accounting, management and economics are traditionally chosen by those who are looking for versatile coursework based in practical, real-world topics that can be applied to many careers. The choice is a smart

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4 Trends Customer Service Teams Are Using to Kill the Competition

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Today’s customers are more demanding than ever. They want: Personalized service with recommendations just for them. Mobile service, just like in all the apps they use daily. Instant service. Nobody’s willing to wait on hold anymore. Predictive service, so problems are solved before they’re even known. All these things will become commonplace for customer service in the future… The

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What is the Cheapest Way to Advertise? – Small Business Trends

SEO BLOG, Small Business Advice / Good To SEO

The cheapest way to advertise is social media ads and classified ads, generally speaking. These kinds of ads can be placed starting as little as $20. But in the realm of cheap advertising ideas, if you shop around for media outlets in smaller markets you maybe able to advertise inexpensively on radio, trade magazines, websites,

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80% Lose Trust in Local Businesses if Online Information is Incorrect – Small Business Trends

SEO BLOG, Small Business Advice / Good To SEO

A recent report says 80 percent of consumers lose trust in local businesses because they see incorrect or inconsistent contact details or business names online. That is four in five customers. Why is local citation important besides potentially losing four and five customers? Local SEO and customer experience. If the citations of your business’s name,

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5 Ways 5G Can Benefit Small Business – Small Business Trends

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It has been confirmed that the Federal Communications Commission (FCC), will accelerate investment and deployment of 5G technology. The FCC order streamlines and modernizes the permit process for wireless infrastructure projects. The vote to accelerate availability of 5G technology will help small businesses and entrepreneurs be more resilient and competitive. 5G is fifth-generation wireless broadband.

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YouTube Director Onsite Will Help Small Businesses Create Video Ads – Small Business Trends

SEO BLOG, Small Business Advice / Good To SEO

If the cost of having a professional create your video ads on YouTube is a deal breaker, YouTube Director onsite is offering this service for free — well, sort of. YouTube Director Onsite The stipulation is you have to commit to spending a minimum of $350 in advertising on YouTube through Google AdWords — so not

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